Marketing Operations Manager

Jobtailor; Deutschland; Vor Ort; EUR 85.000 - 120.000; Vollzeit

Zusammenfassung

Jobtailor is seeking a Marketing Operations Lead to own and optimize the global marketing calendar and drive cross-functional initiatives. You will build assets in HubSpot, manage budgets, and coordinate with vendors to deliver high-impact campaigns.

In this role, you will ensure governance, review public facing content for brand consistency, and generate monthly KPI insights with the Digital Marketing team. Strong analytical and project-management skills are essential.

Qualifikationen

• Bachelor's degree in marketing or related field required; advanced degree preferred.
• 4+ years in marketing operations, ideally life sciences or biotech.
• Proven experience leading marketing operations in cross-functional environments.
• Experience managing Smartsheet budgets and contracting external vendors.
• Strong strategic and hands-on operational execution skills.
• Advanced project management and process optimization abilities.
• Proficiency in HubSpot, SAP, and G-Suite analytics.
• Excellent communication and stakeholder management.
• Ability to work Eastern Standard Time Hours.

Aufgaben

• Own and manage global marketing calendar and prioritization.
• Build marketing assets in HubSpot for campaigns and events.
• Ensure team-wide adherence to marketing processes and governance.
• Review public-facing content for accuracy and brand compliance.
• Lead marketing intake, prioritization, and resource allocation.
• Manage vendors, SOWs, contracts, ROI, and vendor scorecards.
• Reconcile marketing budget with approved spending plans.
• Track KPIs, analyze performance, and deliver actionable insights.
• Administer and optimize marketing platforms, tools, and systems.
• Collaborate with cross-functional stakeholders to align initiatives.
• Drive team enablement, training, and continuous improvements.
• Generate monthly insights and KPI reports with Digital Marketing.

Kenntnisse

Marketing operations

Cross-functional leadership

Vendor management

Budget management

HubSpot

SAP

G-Suite analytics

Data-driven insights

Project management

KPI reporting

Stakeholder management

Ausbildung

Bachelor's degree in marketing or related field

Advanced degree preferred in Marketing/Biotech/Biopharma/Med devices

Tools

HubSpot

SAP

Smartsheet

G-Suite

Jobbeschreibung

Overview

• Own and manage global marketing campaign calendar and prioritization including but not limited to hosting monthly campaign meetings, coordinating with stakeholders, managing vendors, and pivoting as needed to meet evolving needs
• Build/create digital marketing assets in HubSpot to support service-specific campaigns, conferences & events, integrated corporate campaigns, and go-to-market initiatives
• Ensure team-wide adherence to all marketing processes, workflows, and governance standards
• Review all public-facing content for accuracy, quality, and compliance with KBI’s brand guidelines and best practices
• Lead marketing intake, prioritization, and resource allocation across teams
• Manage third-party vendors, SOWs and contracts, ROI performance, and administer vendor scorecards to assist in diligence reviews
• Reconcile marketing budget and ensure alignment with approved spending plans
• Track KPIs, analyze performance, and deliver actionable insights
• Administer and optimize marketing platforms, tools, and systems
• Collaborate with cross-functional stakeholders to align marketing initiatives
• Drive team enablement, training, and continuous operational improvements
• Generate monthly insights and KPI reports in partnership with Digital Marketing

Requirements

• Bachelor's degree in marketing, Business, or related field required; advanced degree preferred (Marketing, Biotech, Biopharma, Med devices, or related)
• 4+ years of experience in marketing operations, ideally within life sciences or biotech; or, 4+ years of varied marketing experience across many specialties
• Proven experience leading marketing operations in complex, cross-functional environments
• Demonstrated success managing Smartsheet budgets, contracting external vendors, and launching global marketing initiatives
• Strong strategic thinking paired with hands-on operational execution expertise
• Advanced project management, organizational, and process optimization skills
• Proficiency in HubSpot, SAP, and G-Suite analytics tools; ability to translate data into actionable insights
• Excellent communication, stakeholder management, attention to detail, and a proactive, continuous improvement mindset
• Ability to work Eastern Standard Time Hours