Marketing Manager Central Europe

Pure Fishing; Frankfurt; Vor Ort; EUR 40.000 - 60.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic marketing professional to drive brand strategies across Germany and Benelux. This pivotal role involves leading retail marketing initiatives, organizing trade events, and enhancing brand visibility through innovative campaigns. The successful candidate will collaborate with a passionate team, ensuring impactful marketing efforts tailored to specific regions. If you're ready to make a difference in a fast-paced environment and have a passion for the sporting goods industry, this opportunity is perfect for you.

Qualifikationen

• Experience in trade/retail marketing in an international environment.
• Proven track record of event management and in-store marketing.

Aufgaben

• Lead development of in-store marketing campaigns to enhance brand visibility.
• Organize trade fairs and local brand activation events.
• Manage local social media accounts and coordinate with sales teams.

Kenntnisse

Trade/Retail Marketing

Event Management

Project Management

Communication Skills

Social Media Management

Collaboration

English Language Skills

Additional European Languages

Jobbeschreibung

Direct message the job poster from Pure Fishing

Pure Fishing is a leading global provider of fishing tackle, lures, rods, and reels with a portfolio of brands. Our mission is to provide the ultimate experience for anglers and customers through leading brands, innovative products, and superior services delivering exceptional financial results by a passionate, high-performing team. We are dedicated to helping you have more fun and catch more fish! Please see our website www.purefishing.com for further information.

Job Summary:

Reporting to the Head of Regional Marketing EMEA, you will be responsible for the successful alignment and execution of brand strategies across Germany and Benelux. You will drive retail marketing initiatives, local events, and social media strategies whilst coordinating our Pro Staff team. This role is pivotal in tailoring marketing efforts to maximize impact and performance in specific regions.

Key Responsibilities:

You will lead the development and implementation of in-store marketing campaigns to enhance brand visibility to drive sales, as well as coordinating and executing local brand activation events to boost consumer awareness and loyalty. You will organise trade fairs, exhibitions and collaborate with the local Pro Staff team to ensure consistent brand advocacy. Managing and overseeing local social media accounts will play a vital part of this role, as well as budgeting, reporting, and coordinating with the wider sales and marketing teams across Europe.

Role Requirements:

The successful candidate will have experience in trade/retail marketing in a similar international environment and a proven track record of event management and in-store marketing. Excellent project management and organisation skills are essential, together with strong communication skills and the ability to collaborate effectively with multiple stakeholders across the region. English language skills are essential and additional European languages would be an added benefit. The ability to travel across the region is essential.

Ready to Apply?

If you are ready for a change, or a new opportunity in an exciting and dynamic business, then please get in touch. For further information or to apply please contact the Human Resources team on [e-mail]

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries

Sporting Goods Manufacturing