Influencer marketing manager für Creator-Kampagnen

gocomo; Berlin; Hybrid; EUR 70.000 - 100.000; Vollzeit

Benefits dieser Stelle

Hybrid work setup

Flexible working hours

Top equipment

Open company culture

Urban Sports Club membership

Company pension scheme

Dog-friendly office

Zusammenfassung

gocomo in Berlin is seeking a seasoned influencer marketing professional to shape and manage creator campaigns. You will work as an equal with clients and creators, developing innovative strategies that drive brand growth and performance.

You will collaborate with cross-functional teams to plan campaigns, manage budgets, and optimize paid media across Meta and TikTok, all within a hybrid work setup that supports flexible hours.

Qualifikationen

• 3+ years of experience in influencer marketing, project management, or a comparable role.
• Excellent communication skills and confident client, creator, and stakeholder engagement.
• Experience in budget management and process optimization for campaigns.
• In-depth understanding of social media, influencer marketing, and paid media campaigns.
• Diplomatic with ability to manage competing interests.
• Team player with hands-on mindset and passion for the Creator ecosystem.

Aufgaben

• Strategic campaign management: plan, implement, and optimize influencer campaigns focusing on performance and brand awareness.
• Close client support: collaborate with Key Account Management to align client strategies.
• Project management: prepare weekly updates, lead client meetings, and develop retention measures.
• Market and competitor analysis: identify trends and derive strategic actions.
• Budget and margin responsibility: monitor costs and margins for economic efficiency.
• Internal and external communication: liaise between clients, creators, and internal teams.
• Paid media management: oversee campaigns on Meta and TikTok to maximize results.

Kenntnisse

Influencer marketing

Project management

Budget management

Paid media

Client communication

Team collaboration

Strategic thinking

Jobbeschreibung

Описание

You know what makes successful creator campaigns, spot trends before they go viral, and have a feel for strong brand strategies? Then you’re in exactly the right place! In this role, you’ll bring your strategic expertise, work as an equal with clients and creators, and shape innovative marketing approaches that make a real impact. If you’re excited to help shape the future of the Creator Economy and take your expertise to the next level — let’s talk!

Задачи

• Strategic campaign management: Planning, implementation, and optimization of influencer marketing campaigns with a focus on performance and brand awareness
• Close client support: Working with Key Account Management to ensure individual client strategies
• Project management: Preparing weekly updates, preparing for and conducting client meetings, and developing long-term client retention measures
• Market and competitor analysis: Identifying trends, analyzing the competitive landscape, and deriving strategic measures
• Budget and margin responsibility: Managing and monitoring costs, budgets, and margin targets to ensure economic efficiency
• Internal and external communication: Acting as the point of contact between clients, creators, and internal teams to ensure campaigns run smoothly
• Paid media management: Managing performance marketing campaigns on platforms such as Meta and TikTok to maximize campaign results

Требования

• At least 3 years of experience in influencer marketing, project management, or a comparable role
• Excellent communication skills and a confident approach to working with clients, creators, and stakeholders
• Experience in budget management and optimizing processes for efficient campaign management
• In-depth understanding of social media, influencer marketing, and paid media, ideally with experience managing paid campaigns
• A high degree of diplomacy and tact to skillfully manage different interests
• A true team player with a strong hands-on mentality, initiative, and a passion for the Creator ecosystem

Условия

• Attractive salary and flexible work — You’ll work in a hybrid setup, with the option to work from anywhere and flexible working hours, so you can balance work and life
• Top equipment for you — We provide you with the latest technology so you can work efficiently
• Open company culture and development opportunities — We foster a transparent feedback culture and give you room for personal and professional development
• Legendary team events and offsites — Whether it’s after-work drinks, a team retreat, or a large offsite, we celebrate our successes and strengthen team spirit
• Non-cash benefit and fitness benefit — A monthly non-cash benefit of €50 for you to use freely, including a fully covered Urban Sports Club membership (M plan)
• Company pension scheme — We support you in making provision for your future early
• Dog-friendly office in the heart of Berlin — Your four-legged friend is very welcome and will enjoy meeting new office buddies