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bookingkit is seeking a Head of Sales (m/f/d) to drive our growth in Europe from Berlin. You’ll inherit an experienced AE team, own the sales strategy, and design an AI-first, data-driven go-to-market.
You’ll work with a CRO and leadership to refine the pipeline, playbooks, and targets while shaping hiring, enablement, and SOPs. This builder role rewards coaching, performance management, and fast decision-making across Mid Market and SMB, with a hands-on approach to outbound and inbound
You combine strategic oversight with tactical execution and the ability to deep-dive into operational detail. All of which with data-driven rigorYou are fluent in English; German is a strong plus for the DACH marketBuilder type: You drive collaboration with Connectivity, Sales, Marketing, and Customer Success and make sure it feeds back into Sales performanceYou have successfully implemented, executed, and leveraged Sales frameworks (SPIN, SPICED, …) and GTM architecture (bowtie model)You manage data-driven: you use funnel data, conversion rates, and activity metrics to diagnose problems, create solutions, and prioritize actionsYou have designed or significantly improved a sales enablement structure: onboarding programs, coaching cadences, call libraries, skill matrices, or similarYou have 3+ years of sales leadership in B2B SaaSYou have a proven track record of hiring AEs and ramping them to quota attainment with a repeatable systemYou have built or turned around a B2B SaaS sales team from underperformance to consistent target achievementYou are experienced with HubSpot or equivalent CRM leveraging it to manage performance (pipeline management, report and workflow creation)Experience in the tourism, attractions, or events verticalExperience with GTM motions targeting mid-market and enterprise accounts, ideally if these included partner-referred and partner-influenced dealsFamiliarity with modern sales tooling: Clay, sales engagement platforms, AI-assisted prospectingExperience scaling a Sales team successfully across multiple European marketsYou speak additional European languages (German, Italian, French, Spanish, Polish)Experience building enablement in a compensation environment that is not top-of-market - i.e. you know how to attract and retain talent through development, culture, and career growth rather than salary alone