Head of Expansion Marketing (m/f/d)

Omio; Berlin; Presencial; EUR 90.000 - 150.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive compensation package

Descripción de la vacante

Omio is seeking a Head of Expansion Marketing to lead the marketing setup for global expansion, translating business strategy into GTM and growth plans for each market. You will work closely with market and expansion leads to ensure coordinated launches and scalable growth across new markets.

You will collaborate with Organic, Brand and Performance teams to execute go-to-market plans, measure impact, and optimize campaigns for long-term success in a dynamic, global environment.

Formación

• 7+ years marketing experience across channels and growth initiatives.
• Experience with GTM, partnerships and CRM.
• Project management experience.
• Ability to build partnerships and local activation.
• Proven execution in fast-paced environments.
• Strong cross-functional collaboration and communication.
• Analytical with KPI-driven strategy.
• English fluency; additional language helpful.

Responsabilidades

• Develop market launch strategies with expansion and local leads.
• Define marketing requirements and resourcing for expansion.
• Manage launch and be a single point of contact for new markets.
• Coordinate between new market leads and central marketing team.
• Plan and execute sustainable growth for new markets.

Conocimientos

Marketing leadership

Performance marketing

GTM

Growth marketing

CRM

Project management

Partnerships

Growth hacking

Analytics

AI marketing

Herramientas

CRM

Descripción del empleo

Omio’s vision is to enable people to travel seamlessly anywhere, anyway. We are bringing all global transport into a single distribution system and creating end-to-end magical consumer journeys.

With Omio you can compare and book trains, buses, ferries and flights anywhere in Europe, the US, and Canada with one simple search, on mobile, app or desktop. By offering transparent pricing and easy booking, Omio makes travel planning simple, flexible and personal.

Omio is the largest source of inventory, with 1000+ suppliers operating in 46 countries. Our brands also include Rome2Rio for global discovery, while Omio powers ticketing and journeys, which attract 900m+ users every year. Our offices are based in Berlin, Prague, Melbourne, Brazil, Bangalore, and London.

We are a growing team of more than 400 passionate employees from more than 50 countries who share the same vision: to create a single tool to help send travellers almost anywhere in the world.

Job Description

We are looking for the exciting new role at Omio.

The Head of Expansion Marketing leads the marketing setup for our global expansion.

This person will work with the Market and Expansion Leads to translate the business strategy into the GTM and growth plans for each market.

Working closely with the Marketing teams (Organic, Brand and Performance) for the execution.

Responsibilities:

• Develop along with the Expansion and Local leads as well as the Marketing leadsthe strategy to launch new markets.
• Define Marketing requirements and resourcing for expansion.
• Manage the launch and be the POC for all New markets marketing matters.
• Be the connection between the new market leads and the central marketing team.
• Develop the plans and execution for continuous and sustainable growth of new markets.

Qualifications

• 7+ years marketing experience from various channels, running performance marketing, GTM, partnerships and growth marketing activities and CRM, globally or regionally or leading overall marketing for a specific market.
• Having general expertise across multiple marketing channels but at least one channel with hands on proficiency.
• Having a clear project management experience.
• Having skills to develop partnerships and growth hacking activities as well as local activation.
• Proven executional abilities in a fast-paced and dynamic environment
• Strong communication skills with the ability to identify and collaborate with key cross-functional stakeholders.
• Analytical, with a clear understanding of how to use research and KPIs to inform strategic priorities and campaign impact.
• Being a quick learner and ambassador on AI marketing usage for scaling and automation.
• Fluent command of English and another language like Spanish, Portuguese, Japanese or Chinese, etc, is a plus.

Additional information

What’s in it for you? #LifeAtOmio

• Have an impact. With innovation and smart technology, we are changing the way people travel, and you too can have an impact on this ride
• A competitive and attractive compensation package
• A diverse team of more than 50nationalities
• and more

Diversity makes us stronger

We value diversity and welcome all applicants regardless of ethnicity, religion, national origin, sexual orientation, gender, gender identity, age or disability.

Hiring process and background checks

At Omio, we work in partnership with Giant Screening, once a job offer has been accepted, Giant will be engaged to carry out background screening. Giant will reach out to you via email and occasionally via telephone/text message so that they can gather all the relevant information required. Consent will be requested prior to any information being passed to our services company.

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