Global Salesforce Business Analyst & Admin (m/f/d) – Sales

100045 Fresenius Kabi AG; Bad Homburg vor der Höhe; Sur place; EUR 90 000 - 120 000; Plein temps

Résumé du poste

Fresenius seeks a Global Salesforce Business Analyst & Admin – Sales to analyze, document, and support CRM implementations across Sales using Salesforce Life Sciences Cloud and Sales Cloud. You will bridge Sales stakeholders, Product Owners, and technical teams, translating needs into testable user stories and non-code solutions.

You will maintain the Sales backlog, design scalable configurations, and ensure governance while enabling local market adaptations for regulatory requirements.

Qualifications

• Translate business needs into clear, testable requirements and user stories.
• Maintain backlog using JIRA and Confluence with traceable decisions.
• Collaborate across global teams to design Salesforce-driven solutions.
• Ensure governance, security and data quality in configuration changes.

Responsabilités

• Lead workshops and interviews with global Sales stakeholders.
• Translate processes into user stories, acceptance criteria and flows.
• Design Salesforce configuration using declarative tools and low-code options.
• Support testing, release planning and post-deployment validation.
• Guide local CRM specialists on adoption and training topics.

Connaissances

Business Analysis

Stakeholder Management

Requirement Elicitation

Workshop Facilitation

Formation

Bachelor's degree or equivalent

Outils

Salesforce Life Sciences Cloud

Sales Cloud

Flow (Salesforce)

JIRA

Confluence

Description du poste

As Global Salesforce Business Analyst & Admin - Sales, you are responsible for analyzing, shaping, documenting, and supporting the implementation of business requirements for the Sales stream within the global Customer Engagement ecosystem (CRM), with a strong focus on Salesforce Life Sciences Cloud and Sales Cloud. You act as the key interface between Sales stakeholders, Product Owners, technical teams, and regional or local CRM specialists. The role combines strong Business Analysis capabilities with hands-on Salesforce configuration knowledge. You translate business needs into clear, testable user stories and solution concepts and can independently implement approved no-code and low-code changes within the applicable governance framework. Your focus is on scalable, harmonised, and user-centred Sales solutions. You ensure that global processes can be adopted effectively across regions while enabling appropriate localisation for market-specific commercial, operational, and regulatory requirements. You contribute functional and technical expertise across person account management, customer segmentation and targeting, territory alignment, activity and interaction management, opportunity management, account planning, visit planning and execution, consent-aware engagement, automation, data quality, reporting, and related integrations.

Main Responsibilities

1. Business Analysis and Requirements Engineering
   • Lead workshops, interviews, process mapping, and refinement sessions with global and local Sales and Commercial Excellence stakeholders.
   • Analyze processes, user needs, pain points, dependencies, risks, and business value, translating them into clear, testable and traceable requirements, user stories, acceptance criteria, process flows, business rules, and data requirements.
   • Challenge demands and identify opportunities to standardise, simplify, reuse, or automate through existing Salesforce capabilities in line with platform strategy and scope.
   • Maintain and document the Sales backlog and decisions in JIRA and Confluence, supporting Product Owner prioritisation based on value, urgency, risk, effort, dependencies and strategic alignment.
2. Functional Solution Design and Salesforce Configuration
   • Design maintainable solutions for Salesforce Life Sciences Cloud and Sales Cloud with Product Owners, architects, developers, integration specialists, data teams and other platform streams, using standard functionality, configuration, low-code automation, integration or custom development as appropriate.
   • Configure approved no-code and low-code changes—including objects, fields, layouts, Dynamic Forms, record types, Lightning pages, views, queues, rules, reports, dashboards and Flow—within established governance and deployment processes.
   • Create prototypes where useful and assess end-to-end impacts on processes, data, integrations, automation, reporting, permissions, mobile use and dependent platform streams.
   • Ensure compliance with architecture, security, access-control, data-protection, naming, documentation and release standards; collaborate with developers when coded solutions such as Apex or Lightning Web Components are required.
3. Sales Process Support
   • Serve as functional expert for Sales processes and Salesforce capabilities, including customer and territory management, segmentation and targeting, activities, visits, opportunities, account planning, mobile use, content enablement, automation and reporting.
   • Promote consistent end-to-end processes and data flows across Sales and connected functions and systems, using reusable global templates with controlled localisation where justified.
   • Identify improvements to field-force productivity, customer coverage and engagement, call and visit effectiveness, pipeline transparency, data quality and process efficiency.
   • Support the responsible adoption of AI-enabled and automation capabilities for Sales use cases, including Agentforce where applicable.
4. Testing, Release and Deployment Support
   • Define test scenarios and expected results, execute functional testing and support integration, end-to-end, regression and user acceptance testing.
   • Triage defects, clarify expected behaviour, support root-cause analysis and coordinate resolution with the relevant teams.
   • Support release planning, readiness, deployment preparation, release notes, post-deployment validation and hyper-care, including prioritisation of incidents, defects, process gaps and enhancements.
5. Stakeholder Collaboration and Enablement
   • Build trusted relationships with global and local stakeholders and facilitate decisions by clearly presenting options, trade-offs, impacts, recommendations and open issues to business and technical audiences.
   • Guide local CRM specialists on adoption, training and complex or escalated topics, and support process documentation, user guidance, release communications, training materials and enablement concepts.
   • Contribute to cross-regional communities of practice and promote consistent Business Analysis and Salesforce configuration standards.
6. Data, Reporting and Operational Support
   • Ensure the quality, consistency, integrity and appropriate use of Sales data across customer, territory, activity, opportunity, account-planning, consent and commercial records.
   • Define reporting requirements and create or support reports and dashboards for sales steering, territory and activity management, pipeline monitoring, customer coverage, adoption and continuous improvement.
   • Analyse incidents, user feedback, process performance and platform usage, providing expert functional support and coordinating technical resolution where required.

Requirements / Knowledge to fulfil the position

University degree in business administration, economics, IT, engineering or a related field or equivalent professional experience. At least 5 years’ experience in Business Analysis CRM Sales Commercial Excellence commercial operations or a related field—preferably in Pharma or Life Sciences including requirements elicitation process analysis workshop facilitation user stories acceptance criteria backlog refinement and stakeholder alignment. At least 3 years’ hands-on Salesforce Life Sciences Cloud Veeva and/or Sales Cloud experience as a Business Analyst Functional Consultant Administrator or comparable role. Hands‑on knowledge of Salesforce declarative and low-code tools including Flow to implement controlled code-free changes and assess automation impacts error handling maintainability and testing needs. Solid understanding of Life Sciences Cloud and Sales Cloud including accounts and contacts affiliations territories segmentation and targeting activities and interactions opportunities account planning mobile use automation security data models reporting and integrations. Experience with agile delivery methods and JIRA Confluence functional testing UAT defect triage release support and hyper-care and role-based access profiles permission sets data protection auditability and controlled production deployments. Salesforce Business Analyst certification required or expected within an agreed period Administrator strongly preferred Sales Cloud Consultant Platform App Builder and relevant Life Sciences Cloud credentials advantageous. Strong analytical conceptual problem-solving stakeholder-management facilitation documentation and communication skills across business and technical teams.

Structured independent collaborative results‑oriented and detail-focused approach with ownership Fluent English additional languages advantageous intercultural competence effectiveness in global environments and willingness to travel internationally at least 30% as required.

When your job has both impact and purpose you know it’s Fresenius. As a global healthcare group we are committed to a special goal Ever better medicine for ever more people. Whether directly with patients or as an expert in the background at Fresenius you can contribute to improving the quality of life of people with diseases.