Field Marketing Specialist

Aston Carter; München; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

Aston Carter is seeking a Field Marketing Specialist to support integrated campaigns in the German market, working with regional sales and marketing teams to drive engagement and pipeline growth.

The role covers end-to-end campaign execution, calendar management, performance tracking, and cross-functional collaboration across EMEA. Fluency in German and English, and based in Germany are required.

Qualifikationen

• Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
• Fluent German and English language skills, both written and verbal.
• Must be based in Germany.
• Strong project management and organizational skills.
• Excellent communication and stakeholder management abilities.

Aufgaben

• Support the execution of regional marketing initiatives aligned with broader EMEA marketing objectives.
• Plan, coordinate, and deliver marketing campaigns from concept through execution.
• Manage project timelines and ensure campaigns are delivered on schedule.
• Collaborate closely with sales and marketing teams across the EMEA region.
• Maintain and manage the regional marketing activity calendar.
• Coordinate campaign administration, documentation, and reporting activities.
• Monitor campaign performance and generate actionable insights for future optimization.
• Support post-campaign follow-up activities and communications.
• Communicate campaign plans, timelines, and results to key stakeholders.
• Contribute ideas and recommendations for new marketing initiatives that support business objectives.

Kenntnisse

Project management

Stakeholder management

Communication

Organizational skills

Bilingual German/English

Ausbildung

Bachelor's degree in Marketing/Business/Communications

Tools

Salesforce

Tableau

Jobbeschreibung

We are looking for a Field Marketing Specialist to support and execute integrated marketing initiatives across the German market. This role offers the opportunity to work closely with regional sales and marketing teams, manage end-to-end campaign execution, and contribute directly to customer engagement and pipeline growth.

Your key responsibilities

• Support the execution of regional marketing initiatives aligned with broader EMEA marketing objectives.
• Plan, coordinate, and deliver marketing campaigns from concept through execution.
• Manage project timelines and ensure campaigns are delivered on schedule.
• Collaborate closely with sales and marketing teams across the EMEA region.
• Maintain and manage the regional marketing activity calendar.
• Coordinate campaign administration, documentation, and reporting activities.
• Monitor campaign performance and generate actionable insights for future optimization.
• Support post-campaign follow-up activities and communications.
• Communicate campaign plans, timelines, and results to key stakeholders.
• Contribute ideas and recommendations for new marketing initiatives that support business objectives.

Required qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
• Fluent German and English language skills, both written and verbal.
• Must be based in Germany.
• Strong project management and organizational skills.
• Excellent communication and stakeholder management abilities.

Preferred experience

• 3-5 years of experience in field marketing, demand generation, or a similar marketing role.
• Experience within the enterprise software or technology sector.
• Knowledge of the German B2B technology market and buying landscape.
• Experience working in matrix organizations and collaborating across multiple functions.
• Experience using Salesforce, Tableau, or similar CRM and reporting tools.
• Strong analytical skills and a data-driven approach to decision-making.

What will make you successful

• You are highly organized and can manage multiple projects simultaneously.
• You enjoy working cross-functionally and building strong stakeholder relationships.
• You are proactive, self-motivated, and solution-oriented.
• You combine creativity with strong execution skills.
• You thrive in a fast-paced, collaborative environment.