Field Marketing Manager M/F/D - DACH

Mendix; München; Hybrid; EUR 69.900 - 115.500; Vollzeit

Benefits dieser Stelle

Hybrid by default

Global mobility

Health and wellness benefits

Equality and inclusion

Zusammenfassung

Mendix – Marketing Manager – DACH leads brand awareness, demand generation, ABM, and pipeline growth across Germany, Austria, and Switzerland. You’ll partner with sales teams focused on BFSI to accelerate revenue and ensure integrated campaigns.

The role requires 7+ years of B2B marketing experience and strong stakeholder management. This position offers hybrid work, global mobility, and a strong benefits package.

Qualifikationen

• 7+ years of B2B marketing experience in field marketing, demand generation, or ABM.
• Experience marketing to Banking, Financial Services, or Insurance industries.
• Strong stakeholder management and sales partnership skills.
• Experience developing integrated multi-touch marketing programs.
• Experience with named-account ABM strategies.
• Willingness to travel and work independently.
• Experience with AI, cloud, data platform, or emerging technology solutions.

Aufgaben

• Own DACH marketing strategy and execution across awareness, demand generation, and pipeline acceleration
• Develop and execute integrated marketing campaigns that drive measurable results
• Partner with sales leadership to align marketing programs with business objectives
• Drive Account-Based Marketing (ABM) for strategic accounts
• Manage regional marketing plans, reporting, and optimization
• Execute events, tradeshows, and customer-facing programs

Kenntnisse

ABM

B2B marketing

Demand generation

Banking/FS/Insurance

Stakeholder management

Multi-touch campaigns

Travel willing

Sales partnership

AI/Cloud experience

Jobbeschreibung

Mendix – The Leading Low-code Application Development Platform

The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix enables collaboration between business users and developers to work together throughout the development process.

Read our Customer Stories to learn more about the wealth of software and solutions global organizations have built with the Platform.

At Mendix we strive to maintain a diverse, open, and safe working environment where people can be their true selves. We value every voice, celebrate individuality, and appreciate the diversity of thought and experience. People who work here are driven, smart, and really good at what they do.

As this market evolves, we encourage people of all skill levels to work with the platform, both for clients and candidates.

Marketing Manager – DACH (f/m/d)

About Mendix – The Leading Low-Code Application Development Platform

The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix enables collaboration between business users and developers to work together throughout the development process.

At Mendix we strive to maintain a diverse, open, and safe working environment where people can be their true selves. We value every voice, celebrate individuality, and appreciate the diversity of thought and experience. People who work here are driven, smart, and really good at what they do.

As this market evolves, we encourage people of all skill levels to work with the platform, both for clients and candidates.

Position Overview

We're growing our EMEA Marketing organization and are seeking an experienced Marketing Manager – DACH to drive brand awareness, demand generation, account-based marketing, and pipeline progression across Germany, Austria, and Switzerland. You'll partner closely with sales teams focused on Banking, Financial Services, and Insurance (BFSI) to accelerate growth and revenue.

Key Responsibilities

• Own DACH marketing strategy and execution across awareness, demand generation, and pipeline acceleration
• Develop and execute integrated marketing campaigns that drive measurable results
• Partner with sales leadership to align marketing programs with business objectives
• Drive Account-Based Marketing (ABM) for strategic accounts
• Manage regional marketing plans, reporting, and optimization
• Execute events, tradeshows, and customer-facing programs

Qualifications

Required

• 7+ years of B2B marketing experience in field marketing, demand generation, or ABM
• Experience marketing to Banking, Financial Services, or Insurance industries
• Strong stakeholder management and sales partnership skills
• Experience developing integrated multi-touch marketing programs
• Experience with named-account ABM strategies
• Willingness to travel and work independently

Preferred

• Experience with AI, cloud, data platform, or emerging technology solutions

Why Us

At Siemens Software, flexibility is how we work—hybrid by default, built on trust and autonomy. Together, 30,000 people across more than 200 countries build technology that shapes the real world.

You’ll grow through real projects, strong technical peers, and global mobility, backed by the scale and benefits of an industrial software leader. We're committed to equality and inclusion, and we hire based on merit, skills, and impact. Bring your curiosity and creativity and help us shape tomorrow!

We Are Siemens

Our Benefits & Rewards

The primary locations for this opportunity are Germany, Austria, and Switzerland. The applicable salary range for these locations is:

€69,900 – €115,500

The actual compensation offered is based on the successful candidate's job-related skills, experience, and relevant education/training. Siemens offers health and wellness benefits to employees; you can access the benefits available in your country via the link: https://jobs.sw.siemens.com/benefits/

This position may also be posted in additional locations beyond those specified above. For such locations, the applicable salary ranges and benefits will be disclosed by the Talent Acquisition Partner at the time of initial contact, in accordance with local legal requirements.

Diversity Statement

We value equal opportunities and welcome applications from people with disabilities. At Siemens, we believe people who've had real experiences dealing with being different will excel as leaders. Let's foster a culture of creativity and innovation. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Siemens Software. Transform the Everyday

#SaaS

Equal Employment Opportunity Statement

Mendix/Siemens is an Equal Opportunity and Affinative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law

Applicants and employees are protected under Federal law from discrimination. To learn more, Click here .

Pay Transparency Non-Discrimination Provision

Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here .

California Privacy Notice

California residents have the right to receive additional notices about their personal information. To learn more, click here .

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.