EMEA Semiconductor and Electronics Broadbase Business Manager (m/f/d)

Emerson; München; On-site; EUR 120,000 - 180,000; Full time

Job summary

Emerson in Germany invites a Business Manager to lead the EMEA broadbase growth in semiconductor and electronics. You will drive demand, enable channels, and align sales motions across countries with a focus on sustainable expansion.

This role requires STEM degree, cross-functional leadership, travel 25–40%, and excellent English. You will partner with sales, marketing, product management, and customer success to convert opportunities into growth.

Qualifications

• Lead cross-functional teams across countries and cultures.
• Strong understanding of growth motions: demand generation, sales enablement, channel leverage.
• Excellent English communication skills.
• Willingness to travel 25–40% across EMEA.

Responsibilities

• Own and execute the EMEA broadbase growth strategy for semiconductor and electronics customers.
• Prioritize target segments, countries, and repeatable use cases where NI solutions deliver value.
• Enable scalable demand creation through campaigns, demonstrations, content, and packaged solutions.
• Leverage sales teams, distributors, integration partners, and regional channel teams to improve market coverage and opportunity conversion.
• Build customer relationships with technical and commercial stakeholders to position NI as a strategic test partner.
• Collaborate across functions to align business objectives and support sustainable regional growth.
• Support the expansion of Emerson Test & Measurement solutions across broadbase semiconductor and electronics customers, regional design centers, emerging innovators, and partner‑led channels.

Skills

Cross-functional leadership

Strategic growth planning

Sales enablement

Demand generation

English communication

Education

Bachelor’s or Master’s degree in STEM

Electrical/Electronics/Computer Engineering preferred

Job description

Job Description

If you are a Business Manager professional looking for an opportunity to grow your career, Emerson has an exciting opportunity for you. As the EMEA Semiconductor and Electronics Broadbase Business Manager, you will drive scalable growth across a diverse and expanding semiconductor and electronics market. EMEA continues to experience significant growth driven by electrification, industrial automation, energy infrastructure, automotive electronics, AI-enabled systems, and advanced validation workflows. In this role, you will help customers accelerate innovation through differentiated hardware, software, and systems‑level test solutions while converting fragmented market opportunities into repeatable growth through focused segmentation, demand creation, sales enablement, and disciplined opportunity execution. You will serve as a regional business leader, expanding broadbase customer coverage, creating qualified pipeline opportunities, and executing strategic priorities through close collaboration with sales, partners, application engineering, marketing, product management, and customer success teams.

In This Role, Your Responsibilities Will Be:

• Own and execute the EMEA broadbase growth strategy for semiconductor and electronics customers.
• Prioritize target segments, countries, and repeatable use cases where NI solutions deliver clear customer and business value.
• Enable scalable demand creation through campaigns, demonstrations, technical content, and packaged solution approaches.
• Leverage sales teams, distributors, integration partners, and regional channel teams to improve market coverage and opportunity conversion.
• Build customer relationships with technical and commercial stakeholders to position NI as a strategic test partner.
• Collaborate across functions to align business objectives and support sustainable regional growth.
• Support the expansion of Emerson Test & Measurement solutions across broadbase semiconductor and electronics customers, regional design centers, emerging innovators, and partner‑led channels.

Who You Are:

You build partnerships and work collaboratively with others to meet shared objectives. You gain the confidence and trust of others through honesty, integrity, and authenticity. You create new and better ways for the organization to be successful by generating innovative ideas and solutions. You consistently achieve results, even under challenging circumstances, while maintaining a strong customer focus and driving business growth through influence and collaboration.

For This Role, You Will Need:

• Bachelor’s or master’s degree in a STEM discipline; Electrical Engineering, Electronics, or Computer Engineering preferred.
• Proven ability to lead cross‑functional teams through influence across countries, cultures, and sales motions.
• Strong understanding of broadbase growth motions, including demand generation, sales enablement, channel leverage, qualification, and scalable coverage.
• Knowledge of semiconductor validation, electronics design, mixed‑signal test, power electronics, embedded systems, or automated test workflows.
• Experience in business development, sales, technical service, product management, market development, or application engineering.
• Excellent English communication skills.
• Ability to travel approximately 25% to 40% across EMEA, with occasional global travel.
• Preferred location within the EMEA region near a major NI/Emerson sales hub with strong customer, partner, and travel access.

Preferred Qualifications That Set You Apart:

• Additional EMEA language capabilities.
• Experience supporting broadbase semiconductor and electronics validation across automotive, industrial, energy, aerospace, defense, and research markets.
• Knowledge of mixed‑signal, power management, sensors, data converters, embedded control, high‑speed digital, and SERDES applications.
• Experience with test and measurement instruments, modular PXI systems, and automation software.
• Familiarity with partner‑led and channel‑enabled growth models.
• Experience working with diverse customer segments, regional design centers, and emerging technology innovators.

Our Culture & Commitment to You:

At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives—because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams working together are key to driving growth and delivering business results.

About Us

WHY EMERSON

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award‑winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.

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About Emerson

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!