Brand Manager - Consumer Goods

XB Consultants; München; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A global consumer goods group is seeking a Brand Manager in Munich to oversee marketing activities for a growing product portfolio. Responsibilities include developing marketing strategies, leading product launches, and conducting market research. The ideal candidate should have a degree in Business or Marketing and at least four years of experience in marketing or brand management, preferably within consumer goods. Fluency in English and German is required. This role offers an exciting opportunity for rapid career development.

Qualifikationen

• Minimum 4 years of marketing/brand/product management experience preferably within consumer goods.
• Strong working relationships with key stakeholders.
• Ambitious professional looking for opportunities for rapid career development.

Aufgaben

• Develop and maintain marketing and communication strategy for assigned product portfolio.
• Lead product launches including planning and execution.
• Implement market research projects to assess market dynamics.

Kenntnisse

Fluent English

Fluent German

Analytical skills

Communication skills

Presentation skills

Negotiation skills

Ausbildung

Degree in Business / Marketing

Jobbeschreibung

Position : Brand Manager – Consumer Goods

Overview Position / Company :

Our client is a global consumer goods group undergoing a significant growth phase. We are looking for a Brand Manager to join the team in Munich and assume responsibility for all marketing / brand activities for a product portfolio enjoying 25% growth.

Position Responsibilities Include :

• Developing, implementing and maintaining the marketing and communication strategy and the tactics for an assigned product portfolio
• Embracing of modern / digital marketing and brand strategies
• Develop communication materials
• Liaise with customers and resellers to gather key insights and needs
• Implement full market research projects to assess market and customer dynamics
• Lead the launch for new products both planning and execution
• Analysing data, monitoring changes in the industry and competitor analysis
• Establishes strong working relationships with key stakeholders

Requirements :

• Educated to degree level in Business / Marketing
• Minimum 4 years of marketing / brand / product management experience preferably within consumer goods
• Fluent English and German
• Excellent communication, presentation and negotiation skills both with internal departments / stakeholders and external groups, customers...
• Very good analytical skills
• Ambitious professional - looking to join a fast growing global group and many opportunities for rapid career development