Student Marketeer

Redbull; Bogotá; On-site; COP 12,398,000 - 17,909,000; Part time

Job summary

Red Bull seeks an energetic Student Marketeer at Universidad de La Sabana to bring the brand to life on campus. You will engage peers, sample products, and drive awareness at events while building a local network and supporting social media activity.

This role is designed for 2nd to 6th semester students who can balance studies with part-time work and deliver an unforgettable brand experience across campus and surrounding areas.

Qualifications

• Be an active student (2nd to 6th semester) at Universidad de La Sabana.
• Strong communication and interpersonal skills.
• Charismatic, energetic and outgoing personality.
• Entrepreneurial spirit with responsibility and initiative.
• Able to balance part-time work with studies.

Responsibilities

• Live and breathe the Red Bull brand, representing it premiumly with consumers.
• Drive trial and awareness through product sampling at campus events.
• Create a tailored campus plan to engage students and bring the brand to life.
• Build networks with local individuals and maintain relationships.
• Promote brand engagement on social media and support events.

Skills

Active student

Excellent communication

Charismatic personality

Entrepreneurial mindset

Campus networking

Time management

Education

Active student at Universidad de La Sabana

Job description

Company Description

Be an active student (2nd to 6th semester) @ UNIVERSIDAD DE LA SABANA
NOT AN INTERNSHIP
Our Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility work and love to be part of a creative working atmosphere.

Job Description

BE A BRAND & PRODUCT AMBASSADOR

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - competently answering any questions from consumers.
• Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
• Create a strong network, establishing and maintaining relationships with key local individuals.
• Drive the brand engagement on your Social Media handles via authentic content. Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
• Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
• Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
• Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

• Deliver executional excellence and show love for the details in all areas of your role.
• Share ideas and collaborate with the team through regular face-to-face and online interaction.
• Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
• Contribute to develop the Red Bull media business by providing local insights, trends and overall opportunities.

Qualifications

Be an active student (2nd to 6th semester) @ UNIVERSIDAD DE LA SABANA
NOT AN INTERNSHIP

• Valid driver’s license.
• Passionate about the Red Bull brand and product.
• Excellent communication skills.
• Charismatic, energetic, positive, and outgoing personality.
• Immersed in student life with thorough understanding of the collegiate landscape, city & region, including behind-the-scenes activities & hot-spots.
• Highly approachable and social with the ability to relate to different people on many occasions.
• Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative.
• Ability to manage part-time work & studies.
• An affinity and desire to learn and apply a new range of skills, especially marketing and sales.
• Connected with a diverse range of influential groups and individuals on campus.