Programmatic Campaign Strategist

Merkle Italia; Cundinamarca; A distancia; COP 78.120.000 - 122.760.000; Jornada completa

Descripción de la vacante

Carat in Colombia is seeking a Programmatic Specialist to manage a portfolio of campaigns across multiple platforms and channels. You will translate briefs into tactical plans, monitor pacing and optimization, and communicate insights to internal teams.

The role requires solid experience with programmatic platforms, strong analytical skills, and the ability to ensure QA throughout the campaign lifecycle. A collaborative, proactive mindset is essential.

Formación

• Bachelor’s degree or 2-3 years’ experience in digital and programmatic industry.
• Experience with programmatic technology platforms and omnichannel DSPs.

Responsabilidades

• Manage a portfolio of campaigns across channels in platform.
• Collaborate with team to ensure efficient campaign execution.
• Oversee plans to ensure optimizations and pacing meet performance goals.
• Analyze data to interpret results and provide insights and optimization recommendations.
• Ensure QA processes pre-launch and post-launch are completed for all campaigns.
• Develop tactical recommendations with strong rationale and innovation.

Educación

Bachelor’s degree

Herramientas

DV360

The Trade Desk (TTD)

Xandr

Yahoo

CM360

DoubleVerify

IAS

Mediaocean

Prisma

Descripción del empleo

Carat in Colombia is seeking a Programmatic Specialist to manage a portfolio of campaigns across multiple platforms and channels. You will translate briefs into tactical plans, monitor pacing and optimization, and communicate insights to internal teams.

The role requires solid experience with programmatic platforms, strong analytical skills, and the ability to ensure QA throughout the campaign lifecycle. A collaborative, proactive mindset is essential.