Professional, Campaign Management

Publicis Groupe Holdings B.V; Bogotá; Presencial; COP 104.803.493 - 209.606.986; Jornada completa

Descripción de la vacante

Publicis Groupe Holdings B.V is seeking a Professional, Campaign Management to join their Media Delivery Team in Bogotá, Colombia. This role focuses on the implementation, optimization, and performance of clients' campaigns across various digital platforms.

The ideal candidate will have experience in Ad Operations and digital marketing, with skills in data analysis and project management. Strong collaboration skills and a results-driven mindset are essential for success in this fast-paced environment.

Formación

• Experience in Media Delivery Specialist or Ad Operations positions in digital marketing.
• Experience with campaign implementation, optimization, and reporting on digital advertising platforms.
• Familiarity with DOOH campaigns and platforms is a plus.
• Knowledge about the AdTech ecosystem.
• Ability to manage diverse projects and campaigns simultaneously.
• Self-motivated and results-driven.

Responsabilidades

• Implement campaigns on programmatic buying platforms.
• Troubleshoot campaigns and associated materials.
• Monitor performance and control budget consumption.
• Collaborate with Sales teams on strategy and planning.
• Analyze data to identify trends and provide recommendations.
• Develop processes in the area.
• Act as contact with tech and media providers.

Conocimientos

Media Delivery Specialist

Ad Operations

Digital Marketing

Programmatic Buying

Data Analysis

Project Management

Team Collaboration

Intermediate English

Descripción del empleo

Overview

We are looking for a Professional, Campaign Management to join our Media Delivery Team from LATAM but located in Bogota, Colombia reporting to the Regional Media Delivery Director.

As a Professional, Campaign Management at Epsilon, you will be responsible for the implementation, optimization and performance of our clients' campaigns and will interface with various teams including Media Development, Revenue, Account Managers, Technology and more.

You will have the opportunity to take on challenges from scratch with new products designed to contribute to maximizing benefits for our customers, and the challenge of capturing and analyzing data from a comprehensive view of the industry, providing stakeholders with the best solutions for measurement and reporting to meet your business goals.

Responsibilities

• Implementation of campaigns on programmatic buying platforms.
• Troubleshooting of campaigns and associated materials, technical resolution of problems and identification of optimization areas.
• Daily monitoring of performance and control of investment consumption and budgets. Collaboration with Sales teams in the design of the strategy and planning of the campaigns and associated audiences.
• Close collaboration in data analysis, identification of trends and development of information to share with the team and provide recommendations.
• Collaboration in the development and optimization of processes in the area.
• Act as a point of contact with relevant technology and media providers.
• Participate in the preparation of reports to internal and external clients.

Qualifications

• What you’ll bring with you:
• Experience in Media Delivery Specialist or Ad Operations positions in the digital marketing industry.
• Experience in implementation, optimization and reporting of campaigns developed in digital advertising Paid Media platforms (preferably programmatic purchase).
• Experience in the implementation, optimization, and reporting of DOOH campaigns, including familiarity with DOOH platforms and understanding of how the DOOH ecosystem operates, is a plus.
• Knowledge about the AdTech ecosystem of digital advertising.
• Ability to manage diversity of projects, clients and campaigns of various objectives simultaneously.
• Proficient in English for business discussions and correspondence at an intermediate level.
• Self-motivated and results-driven, with a focus on surpassing performance targets.
• Highly collaborative and team-oriented, excelling in fast-paced, cross-functional environments.

• Why you might stand out from other talent:
• Preferably with experience in managing DSPs, DMPs and/or Ad servers' platforms. Attention to detail, ownership, resolution capacity and proactivity.