Paid Advertising Strategist - Client Growth & Insights

Power Digital Marketing; Colombia; Presencial; COP 72.000.000 - 144.000.000; Jornada completa

Descripción de la vacante

Power Digital Marketing in Colombia is seeking a Paid Advertising Strategist to own and optimize performance campaigns across multiple paid channels, including Google, Meta, TikTok, LinkedIn, Pinterest, and more. The role emphasizes data-driven decision making, client communication, and proactive strategy development.

You will work with account leadership to drive campaign strategy, provide reporting, and oversee budget pacing while leveraging AI tools to improve outcomes.

Formación

• 2-3 years of digital marketing experience
• 1-2 years in an agency setting
• Experience with multiple paid advertising channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat)

Responsabilidades

• Own execution of performance marketing across paid social and paid media platforms
• Lead reporting, optimizations, and client communication
• Develop and adjust campaign strategies, keyword research, and ad copy
• Manage client budgets and provide proactive, data-driven recommendations

Conocimientos

Paid media channels

Agency experience

Client communication

Performance marketing

Herramientas

Google Analytics

Office suite

Descripción del empleo

Power Digital Marketing in Colombia is seeking a Paid Advertising Strategist to own and optimize performance campaigns across multiple paid channels, including Google, Meta, TikTok, LinkedIn, Pinterest, and more. The role emphasizes data-driven decision making, client communication, and proactive strategy development.

You will work with account leadership to drive campaign strategy, provide reporting, and oversee budget pacing while leveraging AI tools to improve outcomes.