Insights Analyst Pacific

Kellanova

Bogotá

Presencial

COP 33.480.000 - 55.800.000

Jornada completa

Hace 3 días
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Descripción de la vacante

Kellanova is seeking an Insights Jr Analyst in Bogotá to transform market and shopper data into actionable insights supporting commercial decisions.

You will collaborate with marketing, sales, and trade marketing, contributing to cross-functional priorities in a data-driven environment. This role offers growth and exposure to retail measurement platforms.

Formación

  • Bachelor’s degree in business administration, Marketing, Economics, Industrial Engineering, Statistics, or a related field is required.
  • Advanced English proficiency, including conversation and report preparation.
  • 1–2 years of experience in Insights, Trade Marketing, Category Management, Research, or related areas in consumer-packaged goods.
  • Experience with Nielsen retail data or comparable retail measurement sources.
  • Experience analyzing household panel data from Nielsen Homepanel and/or Kantar Worldpanel.
  • Intermediate to advanced Excel with pivot tables and analytical formulas.
  • Experience using Nielsen and/or Kantar platforms and PowerPoint for executive reporting.

Responsabilidades

  • Retail Performance Analysis: monitor market share, distribution, pricing, promotions, and channel performance.
  • Shopper & Household Insights: analyze household panel data to understand penetration, purchase frequency, spending, loyalty, and shopper profiles.
  • Business Reporting & Recommendations: deliver recurring reports with key findings and actionable recommendations.
  • Market Intelligence Support: contribute to KPI tracking tools, product launch assessments, and growth opportunities through data analysis.
  • Data Quality Management: maintain research databases ensuring accuracy and consistency.

Conocimientos

Advanced English

Educación

Bachelor’s degree in business administration, Marketing, Economics, Industrial Engineering, Statistics, or a related field

Herramientas

Excel
Pivot Tables
PowerPoint
Nielsen Retail Data
Nielsen Homepanel
Kantar Worldpanel

Descripción del empleo

Join our Integrated Intelligence team as an Insights Jr Analyst, where you will help turn market and shopper data into actionable insights that support commercial and marketing decisions. Working closely with the Integrated Intelligence leadership team, you will contribute to the analysis of retail and household panel information, helping identify consumption trends, shopper behaviors, and category and brand performance opportunities.

This is an exciting opportunity to gain exposure to cross-functional business priorities while partnering with marketing, sales, and trade marketing teams. You will be part of a collaborative, data-driven environment where your analyses and recommendations can directly influence growth strategies and decision-making.

A Taste Of What You’ll Be Doing
  • Retail Performance Analysis: Analyze audited retail data to monitor key indicators such as market share, distribution, pricing, promotions, and channel performance.
  • Shopper & Household Insights: Evaluate household panel data to understand penetration, purchase frequency, spending patterns, loyalty, and shopper profiles.
  • Business Reporting & Recommendations: Deliver recurring reports that highlight key findings and provide actionable recommendations for business teams.
  • Market Intelligence Support: Contribute to KPI tracking tools, product launch assessments, and growth opportunity identification through integrated data analysis.
  • Data Quality Management: Help maintain research databases and ensure the accuracy and consistency of data used across analyses.
We’re Looking for Someone With
  • Bachelor’s degree in business administration, Marketing, Economics, Industrial Engineering, Statistics, or a related field.
  • Advanced English proficiency, including participation in conversations and preparation of reports.
  • 1 to 2 years of experience in Insights, Trade Marketing, Category Management, Research, or related areas, ideally within the consumer-packaged goods industry.
  • Experience working with Nielsen retail data or comparable retail measurement sources.
  • Experience analyzing household panel data from Nielsen Homepanel and/or Kantar Worldpanel.
  • Intermediate to advanced Excel skills, including pivot tables and analytical formulas.
  • Experience using Nielsen and/or Kantar analytical platforms and PowerPoint for executive reporting.
Get to Know Us

We’ve always been driven to unleash the full potential of our differentiated brands and our passionate people. Our iconic, world-class brands at Kellanova include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.

Mars, Incorporated has acquired Kellanova in a transaction that brings together iconic brands, storied legacies and outstanding capabilities with a view to shape the future of snacking. You can learn more here, and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.

Let’s shape the future of snacking.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here.

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