HEMA Lead Colombia — Value-Based Healthcare Strategist

Johnson & Johnson Co.; Bogotá ciudad; On-site; COP 180,000,000 - 240,000,000; Full time

Job summary

Johnson & Johnson is seeking a Health Economics & Market Access Lead for Colombia, based in Bogota. You will shape value-based access strategies, engage stakeholders, and drive reimbursement and adoption of orthopaedic solutions across Colombia and LATAM.

IHMA Lead Colombia will oversee VBHC initiatives, develop compelling business cases, and align with regional priorities while collaborating with commercial teams to maximize patient access and sustainable performance.

Qualifications

• Minimum of 5 years of experience in the healthcare sector, particularly in Health Economics & Market Access.
• Fluency in English is required.
• Willingness to travel nationally and regionally, including overnight stays.
• Deep expertise in Colombia healthcare systems.

Responsibilities

• Develop and implement market access and VBHC strategies for Colombia.
• Engage with payers and providers to articulate value propositions.
• Analyze macroeconomic trends, health economics, and reimbursement landscapes.
• Collaborate with Commercial and Marketing teams to support access and adoption.

Skills

Health Economics

Market Access

Stakeholder Engagement

English Fluency

Education

Master's degree in Health Economics

Public Health/ related degree

Job description

Johnson & Johnson is seeking a Health Economics & Market Access Lead for Colombia, based in Bogota. You will shape value-based access strategies, engage stakeholders, and drive reimbursement and adoption of orthopaedic solutions across Colombia and LATAM.

IHMA Lead Colombia will oversee VBHC initiatives, develop compelling business cases, and align with regional priorities while collaborating with commercial teams to maximize patient access and sustainable performance.