Head of Sales, Peru (Ad-Sales)

TikTok; Bogotá; On-site; COP 400,080,000 - 600,120,000; Full time

Job summary

TikTok is seeking a Head of Sales for Peru to drive revenue growth by expanding advertiser partnerships and leading a multi-market team across the Andean region. The role requires strategic execution, client diplomacy at C-level, and a proven track record in digital advertising and performance marketing.

The incumbent will steer complex sales cycles, manage budgets, and collaborate with regional leaders to position TikTok's ad products effectively within the market.

Qualifications

• Experience leading media sales teams with knowledge of digital performance marketing and ad metrics.
• Sales track record or experience in brand client side or understanding of branding ad/full-funnel marketing.
• 3+ years of people management experience.
• Proficient in Spanish and English with writing, communication and interpersonal skills.

Responsibilities

• Build strong partnerships with key clients and C-level executives across industries, focusing on drivers of revenue growth.
• Cultivate a team of ad sales managers to expand client base with strategic pitches and revenue analysis.
• Develop the team with coaching, training, and recruiting to strengthen capabilities.
• Maintain close communication with clients and local sales teams to align strategies and maximize trust.
• Establish annual planning, budget prioritization, and impact measurement processes.
• Collaborate with regional leadership to enhance brand and product positioning in markets.

Skills

Media leadership

Digital marketing metrics

Ad tech experience

Bilingual SP/EN

Job description

Responsibilities

About the team: At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time. The team in Colombia covers the Andean business including Colombia, Peru, and Ecuador.

About the role: The Head of Sales - Peru will be responsible for helping our clients in different industries to grow their business with TikTok for Business. You will be navigating through complex business situations, help clients to solve their challenges and contribute to growing our revenue with ad products. You need to utilize your strategic and analytical business skills, along with talent management skills to cultivate and lead the team. An ideal candidate will have a strong digital media sales track record in influencing c-level executives with global key accounts in CPG, Finance, Tel/Tech & Auto with team management experience to achieve our revenue objectives.

• Build strong partnership with key clients and c-level executives in different industries focusing on, but not limited to CPG, Finance, Tel/Tech & Auto.
• Cultivate a team of ad sales managers to help them with increasing client base with strategic pitches, influencing C-level clients and analyzing client performance and revenue trend for inclusive solutions
• Manage the team by developing sales skills, coaching & training, building organizational structure including recruiting
• Sustain close communication and alignment with clients and local sales counterparts to maximize client strategies and engender trust and collaboration
• Establish managerial processes: annual planning, budget prioritization, impact measurement
• Regularly consult with local/regional sales leadership to enhance brand and product level positioning and engagement in their markets

Qualifications

Minimum Qualifications

• Experience in media leadership sales role with knowledge in digital performance marketing and ad metrics from tech-driven companies or media platforms
• Sales track record or experience in brand client side or understanding of branding ad/ full funnel marketing
• 3+ years of people management experience
• Proficient in Spanish and English with writing, communication and interpersonal skills

Preferred Qualifications

• Deep understanding of the Peruvian business with relationships established
• Knowledge of ad tech partners' –structure, economics, processes, roles, clients etc. and have a genuine passion for business with strong network within fashion and/or finance industry
• Leadership skills – strong point of view with the ability to navigate clients, tech partners, and leverage existing relationships as well as building/fostering new relationships in a matrix organization
• Ability to lead, plan and manage extensive advertising budgets & campaigns

*Please submit your CV in English in order to be considered*

*In-Office Policy - As of September, 2026, all employees are expected to be working in the office 5x a week*

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request