Growth Manager

Workana; Colombia; A distancia; COP 10.151.047 - 12.181.257; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Trabajo remoto 100% y horarios flexibles

Impacto real en métricas comerciales

Cultura de autonomía y propiedad

Oportunidad de crecimiento estratégico

Descripción de la vacante

Una empresa líder en ecosistemas de trabajo remoto en América Latina busca un 'Growth Manager' que combine el pensamiento analítico con acción. Serás responsable de liderar iniciativas que desbloqueen un valor real en métricas clave como conversión y ingresos, trabajando en un entorno remoto y colaborativo.

Formación

• Experiencia en gestión de crecimiento en startup o entorno de producto.
• Comodidad tomando decisiones con datos incompletos.
• Experiencia en marketing digital con un presupuesto significativo.

Responsabilidades

• Proponer e implementar experimentos para mejorar conversión y ingresos.
• Analizar la trayectoria del usuario y identificar puntos de caída.
• Definir métricas clave para cada embudo.

Conocimientos

Análisis de datos

Prioritización

Ejecución de iniciativas

Herramientas

SQL

Descripción del empleo

This range is provided by Workana. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$2,500.00/yr - $3,000.00/yr

About Us

At Workana, we are building the leading remote work ecosystem in Latin America. We connect talent and companies through projects, education, and long-term collaboration. With over a decade of experience and a remote-first culture in our DNA, we empower professionals and businesses to thrive in a world where autonomy, responsibility, and impact matter more than ever.

About The Role

We are looking for a Growth Manager who combines analytical thinking with action. Your main goal will be to drive measurable improvements in our key metrics: conversion, revenue per signup, rebuy, and more.

We're not looking for someone to just generate reports — we want someone who can identify opportunities, prioritize them, and execute fast and smart, working cross-functionally with Product, Marketing, Sales, and Education.

You'll be responsible for leading initiatives that unlock real value across our funnels. Analytics are key, but real impact comes from what you do with the insights.

Your mission: make decisions and lead concrete actions that improve conversion and revenue.

Requirements

What You'll Do

Take Action

• Propose and implement experiments and initiatives (product, growth, content, automations) to improve conversion or revenue
• Prioritize opportunities based on impact and speed
• Align cross-functional teams to execute improvements
• Track impact and iterate
  
  

Understand the Funnel

• Analyze the full user journey
• Identify drop-off points and root causes
• Evaluate the funnel by user type, country, platform, and acquisition channel
  
  

Measure Clearly

• Define key metrics for each funnel (e.g., lead-to-meeting, revenue per signup, rebuy)
• Ensure a single source of truth for every metric
• Document definitions and maintain consistency over time
  
  

Use Data Wisely

• Know when to use mean vs. median, interpret outliers
• Apply standard deviation or coefficient of variation to distinguish signal from noise
• Request, interpret, or execute SQL queries as needed
  
  

What We'd Love To See

• You've led growth strategy at your own startup or as an early hire in Growth/Product, ideally in a bootstrapped environment where every move had to deliver real value
• Experience managing significant performance marketing budgets (e.g., +USD 50k/month) and optimizing for ROI — not vanity metrics
• Background in fast-paced, iterative environments where learning cycles were short and constant
• Strong prioritization skills and a bias for action — you don't wait for detailed instructions or unlimited resources
• Comfortable making decisions with incomplete data, while improving data quality along the way
  
  

What We Offer

• Real impact: Your work will directly influence key business metrics
• Autonomy and ownership: You'll own decisions — not just tasks
• Remote-first culture: 100% remote work and flexible hours
• Strategic growth opportunity: High-visibility role with cross-functional impact
• A serious team: No soul-less playbooks — we expect you to lead what you propose

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  IT Services and IT Consulting

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