Digital Marketing Account Manager ($1800 - $2500)

Helms Enterprises; Bogotá ciudad; Presencial; COP 60.000.000 - 90.000.000; Jornada completa

Descripción de la vacante

Helms Enterprises is seeking an Account Manager in Bogotá to lead strategic marketing for a portfolio of about 30 clients. You will set direction across SEO, Google Ads, and Facebook Ads, interpreting performance and guiding business owners toward growth decisions.

You will diagnose performance issues, lead the internal team, and identify growth opportunities while protecting project scope and expectations.

Formación

• 4+ years in account management, client success, or digital marketing consulting in SEO/digital marketing
• Proven track record leading client marketing strategy (not just relationships)
• Experience presenting marketing performance to small business owners

Responsabilidades

• Lead monthly strategy calls and set the agenda for clients
• Own client results across SEO, Google Ads, and Facebook Ads
• Explain performance and translate it into clear next steps for the business owner
• Direct the internal team to translate strategy into concrete priorities

Conocimientos

Strategic leadership

SEO knowledge

Google Ads

Facebook Ads

Client communication

Herramientas

Google Business Profile

Google Ads

Meta Ads Manager

Google Sheets

GoHighLevel

Descripción del empleo

Overview

We are a fast-growing digital marketing agency focused on helping home service businesses generate leads through SEO and paid advertising.

We are looking for an Account Manager who is a strategic marketing leader — someone who is familiar with marketing strategy across SEO, Google Ads, and Facebook Ads, interpret performance, and lead the business owner toward the decisions that grow their company.

This is not a customer support or relationship-only role. You are the client's primary marketing strategist. Our clients expect their account manager to set the direction, explain the "why," diagnose problems before they do, and lead the plan forward. If you are not providing strategic leadership to the client, no one is — so the bar for marketing competence and leadership is high.

You will manage a portfolio of approximately 30 clients and direct our internal marketing and delivery teams on what each client needs to win.

What You'll Own

Own the Strategy and the Results

You are the strategic owner for your client portfolio — not just the point of contact.

• Lead monthly strategy calls (some accounts meet weekly) where you set the agenda and direct the plan
• Own each client's results across SEO, Google Ads, and Facebook Ads
• Explain performance and translate it into clear next steps for the business owner

Clients should see you as their marketing leader, not simply their contact.

Diagnose and Solve Performance Problems

When a client's leads drop, rankings slide, or cost-per-lead rises, you lead the diagnosis and prescribe the fix across every channel — not wait for someone else to.

Direct the Internal Team

Our SEO lead and project managers execute the SEO work and campaigns. You translate each client's strategy into clear priorities for them, monitor deliverables, and own the outcome.

Identify and Lead Growth

Spot when a client is ready to expand and recommend the right next move — more SEO scope, expanded advertising, or new lead-generation initiatives.

Protect Scope and Set Expectations

Ensure clients understand what is included, and push back professionally when requests fall outside the scope of work.

What We're Looking For

Experience

• 4+ years in account management, client success, or digital marketing consulting in an SEO / digital marketing environment
• A track record of leading client marketing strategy (not just managing relationships)
• Experience presenting marketing performance to, and advising, small business owners

Deep Command of Our Services — so you can LEAD strategy

You will not be doing the SEO work or building the ad campaigns — our SEO lead and project managers own execution. Your job is to be very strong on the services we offer and why we do what we do, so you can lead the client's strategy, explain our approach with conviction, and direct the delivery team.

• Local SEO: deeply understand and learn how we rank local businesses and why — Google Business Profile (primary category, services, reviews), review velocity and recency, on-page and service pages, and what actually moves the map pack (category and proximity do most of the work; velocity beats raw review count). Strong enough to lead the strategy and interpret results, not to execute it.
• Paid Media — Google & Facebook/Meta Ads: understand how each channel works and why we use it — high-intent Google Ads vs. demand-generation Facebook, and how to judge cost-per-lead against job value and lead quality — enough to set direction and evaluate performance with the client.

You lead strategy and own results; the SEO lead and project managers execute the work.

Leadership & Communication

• Leading client meetings and setting direction
• Explaining marketing concepts clearly
• Making strategic recommendations and holding them under pressure without getting defensive
• Strong communication and emotional intelligence are essential

Tools We Use

• Google Business Profile
• Google Ads
• Meta Ads Manager (Facebook/Instagram)
• Google Sheets
• GoHighLevel

Helpful but not required: ClickUp, CRM systems, marketing reporting dashboards, meeting transcription tools (such as Fireflies).