Colombia Email Marketing Graphic Designer (E-Commerce)

CrucialPoint; Bogotá; A distancia; COP 107.246.000 - 171.594.000; A tiempo parcial

Descripción de la vacante

CrucialPoint Agency is seeking a talented Graphic Designer to craft engaging, high-converting e-commerce email layouts that align with client brand guidelines. You will work closely with marketing and content teams to translate concepts into responsive designs for mobile and desktop.

Ideal candidates have a strong portfolio in B2C email design, proficiency in Figma and Adobe Creative Cloud, and hands-on experience building templates in ESPs like Klaviyo or Mailchimp.

Formación

• Proven experience in graphic design for e-commerce emails.
• Strong portfolio in B2C email designs.
• Proficiency with Figma and Adobe Creative Cloud.
• Hands-on experience building templates in ESPs (Klaviyo/Mailchimp).
• Availability during US EST hours.
• Experience with US-based brands or email agencies is a plus.

Responsabilidades

• Design dynamic e-commerce email templates and banners.
• Set up templates within ESPs like Klaviyo or Mailchimp.
• Collaborate with marketing and copywriters to match campaign goals.
• Maintain brand consistency across assets and typography.
• Optimize images for fast load times and mobile display.
• Ensure mobile-responsive designs across Gmail/Outlook/Yahoo.

Conocimientos

Graphic design

Email design

Typography

Layout design

Branding

Communication

Time management

Herramientas

Figma

Adobe Creative Cloud

Klaviyo

Mailchimp

Descripción del empleo

Company

Company: CrucialPoint Agency

Location

Location: Remote (Candidates based in US only)

Employment Type

Employment Type: Contract / Part-Time (Up to 30 hours/week)

Compensation

Compensation Tiers:

• Colombia: $12.00 – $18.00 / hour USD

About CrucialPoint Agency

CrucialPoint Agency is a full-service retention marketing agency specializing in high-performing lifecycle programs—including email, SMS, push, and loyalty campaigns for top-tier e-commerce brands. We foster a collaborative, fast-paced work environment offering flexible scheduling and room to grow alongside standard-setting industry clients.

Role Overview

We are seeking a talented Graphic Designer to create engaging, high-converting e-commerce email designs that align with client brand guidelines and drive retention metrics. You will collaborate closely with our marketing and content teams to transform campaign concepts into responsive, visually compelling email layouts built for mobile and desktop rendering.

Key Responsibilities

• Design dynamic e-commerce email templates, promotional banners, product showcases, and modular layouts.


• Build and set up designed email templates directly within Email Service Providers (ESPs) such as Klaviyo.


• Collaborate with marketing strategists and copywriters to interpret campaign objectives into visual solutions.


• Maintain visual brand consistency across client assets, typography, color palettes, and overall aesthetics.


• Edit and optimize image assets using Photoshop, Illustrator, and Figma for fast load times and sharp display.


• Ensure all designs are mobile-responsive and visually optimized across major platforms (Gmail, Outlook, Yahoo).


• Participate in creative brainstorming, work within project deadlines, and stay current on email design trends.

Requirements & Skills

• Proven experience as a Graphic Designer with a portfolio featuring B2C e-commerce digital and email designs.


• Deep proficiency in Figma and Adobe Creative Cloud (Photoshop, Illustrator).


• Hands-on experience building and setting up templates directly within ESPs (Klaviyo, Mailchimp, or similar).


• Availability during core US Eastern Standard Time (EST) hours for team syncs and client deadlines.


• Experience designing for US-based e-commerce brands or within an email marketing agency environment is preferred.


• Strong understanding of visual hierarchy, typography, composition, and mobile-first design principles.


• Excellent written and verbal communication skills in English.


• Organized, detail-oriented, self-motivated, and comfortable managing multiple client deadlines concurrently.