Channel Marketing Specialist

Netskope; Colombia; Presencial; COP 9.000.000 - 14.000.000; Jornada completa

Descripción de la vacante

Netskope is seeking a LATAM Partner Marketing Manager to structure and execute partner and channel marketing initiatives across LATAM. You will drive co-branded campaigns, optimize demand generation, and coordinate with regional distributors and technology partners to accelerate growth.

You will collaborate with Sales, SE, and Marketing to tailor global programs for LATAM, manage budgets, and report on marketing effectiveness.

Formación

• 3–4 years in B2B, partner, or channel marketing, or co-marketing/partner-facing roles.
• Prior exposure to technology, software, cloud, infrastructure, or cybersecurity is a plus.
• Advanced English required, plus Portuguese to work directly with Brazilian partners and distributors; Spanish native/fluent given the Colombia base.
• Experience with co-branded campaigns, distributors, or regional partner routines; comfort reporting campaign effectiveness in Salesforce.

Responsabilidades

• Drives partner adoption of our core messaging across the LATAM channel.
• Leads joint plans with priority partners and distributors across LATAM; owns the co-marketing plan and budget for key regional distributors and technology alliance partners.
• Coordinates demand-generation campaigns with distributors and partners: online events, email/content campaigns, digital and social tactics, joint-branded content, and incentive programs.
• Organizes priorities, agendas, and execution flows with the channel sales team.
• Adapts global partner marketing programs and English-language communications for LATAM partners, balancing to-partner and through-partner campaign mix in support of channel business plans.
• Organizes materials and workflows that improve partner activation capability.
• Manages allocation and performance tracking of joint marketing/MDF funds and usage visibility.
• Tracks and reports on campaign effectiveness and adoption using agreed metrics in Salesforce.
• Collaborates with Sales, Sales Engineering (SE), and Channel team members, as well as peers across Marketing, to keep execution aligned across functions.
• Partners with Natalia and the channel teams to help shape LATAM channel strategy and priorities.

Conocimientos

B2B marketing

Channel marketing

Campaign management

Partner relations

Educación

Bachelor's degree in Marketing, Business Administration, Communications

Herramientas

Salesforce

Descripción del empleo

Join the Future of Security at Netskope

Netskope (NASDAQ: NTSK) is a leader in modern security and networking for the cloud and AI era. We secure and accelerate cloud, data, and AI in real time, everywhere. Thousands of customers, including more than 30 of the Fortune 100, trust the Netskope One platform, its Zero Trust Engine, and the powerful NewEdge network to gain full visibility and control without performance trade-offs.

At Netskope, our technology is driven by our greatest strength: our people. We believe that belonging powers innovation, and success is both personal and organizational. We embrace differences in gender, ethnicity, beliefs, ability, and identity, creating an environment where every voice is heard and respected. We empower our employees to bring their authentic selves to work, grow their careers through continuous education and mentorship, and lead with transparency and curiosity. Join a team where you belong, where you are encouraged to be an entrepreneur, and where together, we continue to redefine the landscape of security.

Follow us on LinkedIn and Instagram.

NOTE: This role requires fluent English, Spanish and Portuguese language skills.

About the Position

Manages and structures the execution of partner and channel marketing initiatives across LATAM along with the LATAM Marketing Leadership: co-marketing campaigns, regional governance, operational visibility, and enablement support.

Responsibilities

• Drives partner adoption of our core messaging across the channel, expanding our coverage and presence while supporting partners' demand generation plans, both directly tied to the pace of our regional growth.
• Leads joint plans and initiatives with priority partners and distributors across LATAM; owns the co-marketing plan and budget for key regional distributors and technology alliance partners.
• Coordinates demand-generation campaigns with distributors and partners: online events, email/content campaigns, digital and social tactics, joint-branded content, and incentive programs.
• Organizes priorities, agendas, and execution flows with the channel sales team.
• Adapts global partner marketing programs and English-language communications for LATAM partners, balancing to-partner and through-partner campaign mix in support of channel business plans.
• Organizes materials and workflows that improve partner activation capability.
• Manages allocation and performance tracking of joint marketing/MDF funds and usage visibility.
• Tracks and reports on campaign effectiveness and adoption using agreed metrics in Salesforce.
• Collaborates with Sales, Sales Engineering (SE), and Channel team members, as well as peers across Marketing, to keep execution aligned across functions.
• Partners with Natalia and the channel teams to help shape LATAM channel strategy and priorities.

Qualifications

• 3-4 years in B2B, partner, or channel marketing, or co-marketing/partner-facing roles.
• Prior exposure to technology, software, cloud, infrastructure, or cybersecurity is a plus.
• Advanced English required, plus Portuguese to work directly with Brazilian partners and distributors; Spanish native/fluent given the Colombia base.
• Experience with co-branded campaigns, distributors, or regional partner routines; comfort reporting campaign effectiveness in Salesforce.

Education and Travel

• Bachelor's degree in Marketing, Business Administration, Communications, or related fields.
• Some travel (20%) required

Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran statues, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity/expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions), or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.

Netskope respects your privacy and is committed to protecting the personal information you share with us, please refer to Netskope's Privacy Policy for more details.