Brand Manager

Job Duck; Colombia; Remote; COP 67,127,203 - 80,405,111; Full time

Benefits offered by this job

Monthly compensation of 1800 USD

Paid time off

Referral and annual bonuses

Parental leave

Opportunities for professional development and training

Job summary

A remote job placement company is seeking a Brand Manager to develop and enhance the identity of its brand workLATAM. This role involves driving brand strategy, maintaining communication consistency, and managing marketing efforts to promote to the U.S. market. Ideal candidates will have at least one year of marketing project management experience, excellent communication skills, and a bachelor's degree in a related field. The position offers a monthly compensation of $1800, paid time off, and opportunities for professional development.

Qualifications

• At least one year of experience leading a team or managing marketing projects.
• Excellent verbal and written communication skills.
• Reliable computer setup with stable internet.

Responsibilities

• Collaborate with teams to align brand storytelling with client outcomes.
• Develop and maintain brand guidelines.
• Track brand health metrics related to initiatives.

Skills

Team leadership or project management

Verbal and written communication skills

Advanced Excel skills

Analytical and data savvy mindset

Education

Bachelor's degree in human resources, marketing, communications or related field

Tools

Microsoft Office

Job description

For ambitious, culturally diverse, curious minds seeking booming careers, Job Duck unlocks and nurtures your potential. We connect you with rewarding, remote job opportunities with US-based employers who recognize and appreciate your skills, allowing you to not just survive but thrive. As a lifestyle company we ensure that everybody working here has a fantastic time, which is why we’ve earned the Great Place to Work Certification for 4 years!

Role Overview

The Brand Manager is responsible for developing, maintaining, and enhancing the identity of workLATAM. workLATAM is a brand owned by Get Staffed Up. While the two brands are cooperative, workLATAM needs a Brand Manager to fully drive the workLATAM brand to grow on its own. The Brand Manager role ensures that all external and internal communications consistently reflect the company’s mission: Connecting Latin America with US Based Professionals. The Brand Manager plays a critical role in shaping perception, building trust, and driving business growth through thoughtful positioning, creative campaigns, and strategic storytelling.

Schedule:

Monday to Friday from 8:30 AM to 5:30 PM EST (USA)

Your Responsibilities Will Include but Are Not Limited To:

• Collaborating with Marketing, Operations, and Client Success teams to align brand storytelling with client outcomes.
• Developing and maintaining brand guidelines to ensure consistency across all platforms.
• Tracking and reporting on brand health metrics, including awareness, perception, sentiment, and lead generation tied to brand initiatives.
• Defining and refining WorkLATAM’s brand strategy, positioning, and messaging
• Conducting market and competitor research to continuously refine brand messaging.
• Leading all marketing efforts to position and promoting WorkLATAM to the U.S. market, ensuring the brand resonates with U.S.-based professionals, business owners, and hiring decision-makers.
• Managing inbound questions from prospective WorkLATAM clients and candidates submitted through the ticketing system, ensuring timely, accurate, and brand-aligned responses.
• Managing and monitoring digital presence to ensure consistent tone, look, and feel.
• Supporting campaign planning and execution to raise awareness and generate leads.

What We’re Looking For:

• At least one year of experience leading a team or managing marketing projects
• Excellent verbal and written communication skills
• Advanced Excel and Microsoft Office skills
• Strong analytical and data savvy mindset
• Bachelor's degree in human resources, marketing, communications or any related field
• Reliable computer setup (laptop/PC, headset, stable internet min. 10 Mbps download / 5 Mbps upload)
• Quiet, distraction-free remote work environment

What’s In It for You?

• Monthly compensation of 1800 USD
• Paid time off.
• Referral and annual bonuses.
• Parental leave.
• Opportunities for professional development and training
• Dedicated support from our team.
• A chance to work with clients who share our values.

Ready to dive in? Apply now and make sure to follow all the instructions!

DISCLAIMER: Every candidate must pass each step in our application process to become part of our team. Ensure you have all the required documentation ready to streamline your application process.