Andean Personal Care Brand Manager – Growth Lead

Colgate-Palmolive; Sur; Presencial; COP 120.000.000 - 180.000.000; Jornada completa

Descripción de la vacante

Colgate-Palmolive in Colombia is seeking a Brand Manager for the Andean region to drive marketing strategy and commercial execution for the Personal Care category. You will own the regional sub-category P&L and lead initiatives across multiple markets to grow profitability and market leadership.

Collaborating with cross-functional partners and local teams, you will translate regional strategy into actionable plans, guide packaging and SKUs, and direct agency partners on creative briefs for

Formación

• Bachelor's degree required in a related field.
• 3+ years of marketing experience in FMCG.
• Advanced English proficiency (spoken and written).
• Experience with Nielsen and Kantar data/tools.

Responsabilidades

• Lead marketing strategy, media, communication and GTM plans for sub-category initiatives and product launches.
• Own the regional sub-category P&L, monitor KPIs, and drive margin improvement.
• Conduct monthly business reviews to evaluate opportunities and set growth plans.
• Collaborate with in-country Brand Development Managers to ensure execution of global/regional strategies.
• Direct agencies to create briefs for localization and regional innovation pipeline.
• Oversee development of locally sourced packaging and promotional SKUs including forecasting and artwork.

Conocimientos

English proficiency

Analytical thinking

Cross-functional collaboration

Educación

Bachelor's degree

Herramientas

Nielsen

Kantar

Descripción del empleo

Colgate-Palmolive in Colombia is seeking a Brand Manager for the Andean region to drive marketing strategy and commercial execution for the Personal Care category. You will own the regional sub-category P&L and lead initiatives across multiple markets to grow profitability and market leadership.

Collaborating with cross-functional partners and local teams, you will translate regional strategy into actionable plans, guide packaging and SKUs, and direct agency partners on creative briefs for