Senior Growth Product Manager — Consumer Fintech

Kraken; Chile; On-site; CLP 58,027,000 - 87,041,000; Full time

Job summary

Kraken is seeking a Growth Product Manager for its Consumer team to bridge marketing and product. You will own the roadmap, design campaigns, and optimize lifecycle messaging across channels to drive acquisition and retention.

In this role you will shape the product surfaces for paid and organic channels, collaborate with design, engineering and data, and own metrics that matter. This position offers a fast-paced fintech environment with global impact.

Qualifications

• Own the marketing product roadmap end to end.
• Design and launch tailored campaign experiences across channels.
• Raise the bar on lifecycle messaging for push/email.
• Own incentives like offers, referrals, and deposits.
• Apply user psychology and sharp UX thinking to improve funnel.
• Improve landing page and search performance.
• Collaborate with marketing, design, engineering and data teams.
• Define and report acquisition/reactivation metrics.

Responsibilities

• Own the marketing product roadmap end to end, turning campaign ideas into shipped product work.
• Design and launch tailored campaign experiences in-app and on the web.
• Raise the bar on lifecycle messaging so push and email feel useful and drive conversions.
• Own incentives for new and returning users: offers, referrals, and earn-led campaigns.
• Apply user psychology and UX thinking to identify funnel leaks and run experiments.
• Improve landing pages and search performance; establish measurable product foundations.
• Partner with marketing, design, engineering and data as the owner of growth enablement.
• Define acquisition and reactivation metrics and report honestly, even when experiments don’t land.

Skills

Marketing roadmap

Campaign design

Lifecycle messaging

Incentives & referrals

UX thinking

Landing page optimization

Cross-functional collaboration

Acquisition & reactivation metrics

Job description

Kraken is seeking a Growth Product Manager for its Consumer team to bridge marketing and product. You will own the roadmap, design campaigns, and optimize lifecycle messaging across channels to drive acquisition and retention.

In this role you will shape the product surfaces for paid and organic channels, collaborate with design, engineering and data, and own metrics that matter. This position offers a fast-paced fintech environment with global impact.