Vice President, Commercial Strategy & Marketing

Genmab; Zug; On-site; CHF 244,000 - 366,000; Full time

Benefits offered by this job

Pension

Health insurance and wellness benefits

Paid time off

Employee support programs

Job summary

Genmab is seeking a senior leader to shape Europe and Emerging Markets strategy, drive regional marketing excellence, and coordinate launch and lifecycle priorities across countries. The role reports to the Senior VP, Europe & Emerging Markets and partners with Global Marketing and country leadership to ensure oncology assets achieve long-term patient impact.

You will translate global priorities into regional plans, align stakeholders, and lead cross-functional teams in a matrixed environment

Qualifications

• Extensive senior leadership experience in pharma/biotech.
• Significant regional or global commercial leadership experience in Europe/EM markets.
• Ability to translate global strategies into regional plans and ensure market realities are reflected in global decisions.
• Experience working with Global Marketing, Medical Affairs, Market Access, Regulatory, Legal, Compliance, Finance, and country leadership in a matrixed environment.
• Strong influencing skills and governance experience.

Responsibilities

• Translate global portfolio, brand, and corporate priorities into clear regional strategic plans across Europe.
• Partner with senior leaders to define regional priorities, trade-offs and investments.
• Collaborate in integrated business planning across markets with milestones and risks for launch readiness and lifecycle growth.
• Provide regional marketing leadership for oncology portfolio and ensure consistent strategic direction across countries.
• Coordinate regional marketing activities, enable country teams with strategic guidance and materials.
• Partner with Global Marketing to reflect regional needs in brand strategy and evidence priorities.
• Support launch excellence and align omnichannel plans with country readiness.
• Ensure compliance with regulatory, medical, and local market requirements.
• Act as regional interface with Global Marketing, Medical Affairs, Market Access, Regulatory, Legal, Compliance, Finance, and operations.

Skills

Strategic leadership

Cross-functional collaboration

Stakeholder management

Multi-country experience

Education

Master’s degree or equivalent advanced qualification in Life Sciences, Medicine, Pharmacy, Business Administration, Marketing, Strategy, or a related discipline

MBA, PhD, MD, or other postgraduate qualification is preferred

Job description

At Genmab, we are dedicated to building extra[not]ordinary® futures, together, by developing antibody products and groundbreaking, knock-your-socks-off KYSO antibody medicines® that change lives and the future of cancer treatment and serious diseases. We strive to create, champion and maintain a global workplace where individuals’ unique contributions are valued and drive innovative solutions to meet the needs of our patients, care partners, families and employees.

Our people are compassionate, candid, and purposeful, and our business is innovative and rooted in science. We believe that being proudly authentic and determined to be our best is essential to fulfilling our purpose. Yes, our work is incredibly serious and impactful, but we have big ambitions, bring a ton of care to pursuing them, and have a lot of fun while doing so.

Does this inspire you and feel like a fit? Then we would love to have you join us!

The Role & Department

As Genmab continues to build its commercialization presence across Europe and Emerging Markets, the Vice President, Strategy and Marketing, Europe will play a critical role in shaping regional strategy, driving marketing excellence, and coordinating launch and lifecycle priorities across countries. Reporting to the Senior Vice President, Europe & Emerging Markets, this role will act as a senior regional integrator across strategy, marketing, country leadership, and Global functions to ensure that Genmab’s oncology portfolio is positioned for long-term success and meaningful patient impact.

Key responsibilities include:

Responsibilities

Regional Strategy & Business Planning

• Translate global portfolio, brand, and corporate priorities into clear regional strategic plans that can be adapted and executed across diverse European environments.
• Partner with the Senior Vice President, Europe & Emerging Markets, General Managers, and functional leaders to define regional priorities, trade-offs and investment needs.
• Collaborate in integrated business planning across markets, ensuring clear assumptions, milestones, risks, and success measures for launch readiness, performance delivery, and lifecycle growth.

Marketing Leadership & Brand Excellence

• Provide senior leadership for regional marketing strategy across Genmab’s oncology portfolio, ensuring strong brand positioning, differentiated value propositions, and consistent strategic direction across countries.
• Coordinate regional marketing activities across Europe, enabling country teams with clear strategic guidance, core materials, launch tools, and best-practice sharing.
• Partner with Global Marketing and other Global Commercialization functions to ensure regional and country needs are reflected in global brand strategy, planning, messaging, and evidence priorities.
• Support launch excellence for current and future oncology assets by aligning marketing strategy, customer engagement planning, omnichannel priorities, and field readiness across countries.
• Ensure marketing activities are developed and executed in line with applicable compliance, regulatory, medical, and local market requirements.

Cross-functional Coordination with Global Functions

• Act as a key regional interface with Global Marketing, Medical Affairs, Market Access, Regulatory, Legal, Compliance, Finance, Data/Digital/AI, and Business Operations to ensure joined-up planning and execution.
• Represent Europe perspectives in global planning forums, ensuring market realities, launch requirements, customer insights, and local constraints are incorporated early and effectively.

Market, Customer & Portfolio Insights

• Synthesize market, customer, competitor, and healthcare system insights across Europe to inform regional strategy, brand priorities, and resource allocation.
• Monitor oncology market dynamics, treatment pathways, launch performance, and stakeholder needs to identify opportunities, risks, and strategic choices for Genmab’s portfolio.
• Partner with country teams and Global functions to ensure insights are converted into actionable strategic recommendations and practical execution plans.
• Support regional performance reviews by connecting strategy, market insights, brand execution, and business outcomes.

Requirements:

Education

• Master’s degree or equivalent advanced qualification in Life Sciences, Medicine, Pharmacy, Business Administration, Marketing, Strategy, or a related discipline.
• MBA, PhD, MD, or other postgraduate qualification is preferred, particularly where combined with strong commercial leadership experience in oncology or specialty care.
• Additional executive education in strategy, marketing, general management, digital transformation, or healthcare leadership is an advantage.

Experience

• Extensive senior leadership experience in the pharmaceutical or biotechnology industry.
• Significant experience in regional, multi-country, or global commercial roles, ideally covering Europe and/or Emerging Markets.
• Launch readiness, lifecycle management, and business planning across complex markets.
• Proven ability to translate global portfolio and brand strategies into regional priorities and locally executable plans, while ensuring market realities are represented in global decision-making.
• Experience working closely with Global Marketing, Medical Affairs, Market Access, Regulatory, Legal, Compliance, Finance, Commercial Operations, and country leadership teams in a matrixed environment.
• Strong record of influencing senior stakeholders, aligning cross-functional teams, and creating effective governance, operating rhythms, and decision-making forums.
• Experience in a growing or evolving commercialization organization is preferred, including building capabilities, clarifying ways of working, and establishing scalable regional processes.

Personal Attributes

• Strategic, enterprise-minded leader with the ability to simplify complexity and drive clarity across functions and markets.
• Collaborative and influential, with strong ability to build trust with Global, regional, and country stakeholders.
• Entrepreneurial and pragmatic, comfortable operating in a growing organization where structures, processes, and ways of working are still evolving.
• Commercially sharp and patient-focused, with passion for improving outcomes for people living with cancer.
• High integrity, sound judgment, and strong commitment to compliant, ethical, and cross-functional ways of working.

The proposed gross annual base salary range for this position, in the primary location, based on a full time schedule is:

CHF244,000.00---366,000.00

The final salary offer will depend on several factors, including your skills, qualifications, and experience.

In addition to base salary, this position is eligible for additional forms of compensation, such as discretionary bonuses and long-term incentives.

When you join Genmab, you become a part of a culture that supports your physical, financial, social, and emotional well-being. Our benefits include, but are not limited to:

• Pension
• Health insurance and wellness benefits
• Paid time off
• Employee support programs

Further details on eligibility for compensation and benefits based on the role will be provided during the recruitment process.

About Genmab

Genmab is an international biotechnology company with a core purpose to improve the lives of patients through innovative and differentiated antibody therapeutics. For 25 years, its hard-working, innovative and collaborative team has invented next-generation antibody technology platforms and harnessed translational, quantitative and data sciences, resulting in a proprietary pipeline including bispecific T-cell engagers, antibody-drug conjugates, next-generation immune checkpoint modulators and effector function-enhanced antibodies. By 2030, Genmab’s vision is to transform the lives of people with cancer and other serious diseases with Knock-Your-Socks-Off (KYSO®) antibody medicines.

Established in 1999, Genmab is headquartered in Copenhagen, Denmark with international presence across North America, Europe and Asia Pacific. For more information, please visit Genmab.com and follow us on LinkedIn and X.

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Please note that if you are applying for a position in the Netherlands, Genmab’s policy for all permanently budgeted hires in NL is initially to offer a fixed-term employment contract for a year, if the employee performs well and if the business conditions do not change, renewal for an indefinite term may be considered after the contract.