Strategic Key Account Manager for FMCG Growth

BAT; Vaud; Híbrido; CHF 110.000 - 145.000; Tempo integral

Benefícios oferecidos por esta vaga

Career growth opportunities

Flexible working model

Competitive salary

Resumo da vaga

BAT is seeking a commercially minded analyst to join the Key Account Management team in Lausanne, Switzerland. You will manage strategic customers, including large nicotine retail accounts, and implement BAT’s customer management strategy to grow market share and profitability across nicotine categories.

You will own sales performance, negotiate effectively, and collaborate across functions to develop new commercial opportunities leveraging CRM, loyalty programmes and digital ecosystems.

Qualificações

• Bachelor’s or Master’s degree in Business, Economics or related field.
• Minimum 2 years of experience in FMCG sales, Key Account Management or Trade Marketing.
• Fluent in German and English, with professional working proficiency in French.
• Strong ownership mindset with the ability to drive results and manage priorities independently.
• Excellent analytical, interpersonal, communication, negotiation and planning skills.
• Proven ability to negotiate and influence internal and external stakeholders.
• Strong presentation skills and ability to communicate complex topics clearly.
• Ability to analyze business challenges and translate into actionable plans.
• Strong attention to detail and collaborative mindset.
• Advanced Excel and PowerPoint; Tableau and Salesforce experience are advantageous.

Responsabilidades

• Identify and develop new business opportunities across strategic accounts.
• Own and monitor sales performance, translating insights into commercial actions.
• Drive profitability, volume and market share within assigned customers.
• Build partnerships and accelerate engagement behind BAT’s multi-category approach.
• Develop opportunities leveraging CRM, loyalty programmes and digital ecosystems.
• Lead promotional, commercial and sales planning across brands and customers.
• Prepare and lead customer negotiations for strong commercial outcomes.
• Drive cross-functional projects to unlock new opportunities.

Conhecimentos

FMCG Sales

Key Account Management

Trade Marketing

Analytical Skills

Negotiation

Presentation Skills

Excel

PowerPoint

Tableau

Salesforce

Formação

Bachelor’s or Master’s degree in Business/Economics

Ferramentas

Tableau

Salesforce

Excel

PowerPoint

Descrição da vaga

BAT is seeking a commercially minded analyst to join the Key Account Management team in Lausanne, Switzerland. You will manage strategic customers, including large nicotine retail accounts, and implement BAT’s customer management strategy to grow market share and profitability across nicotine categories.

You will own sales performance, negotiate effectively, and collaborate across functions to develop new commercial opportunities leveraging CRM, loyalty programmes and digital ecosystems.