Senior Product Marketing & Exhibitions Strategist

Sécheron Hasler Group; Bern; On-site; CHF 110,000 - 160,000; Full time

Job summary

Sécheron Hasler Group is seeking an experienced Senior Product Marketing & Exhibitions Specialist to translate ESS priorities into clear marketing communications, tools and training for global sales. The role collaborates with the Head of BD&M, Product Line Managers and the international Sales network to drive product campaigns and exhibitions.

Responsibilities include developing marketing materials, managing trade shows, creating training content, and maintaining product documentation across

Qualifications

• Degree in marketing, communications, business or a technical field; equivalent experience considered.
• Experience in marketing communications or product marketing in a B2B industrial environment.
• Ability to translate technical information into customer-facing content.

Responsibilities

• Develop and deliver marketing communication plans based on ESS priorities.
• Contribute to product launch plans with PMs; coordinate materials, training and comms.
• Create marketing materials (brochures, presentations, videos) and website content.
• Collect and structure market and competitor information for sales enablement.
• Develop product training materials and support worldwide sales training.
• Maintain product documentation for intranet and corporate use.
• Coordinate annual exhibitions and trade shows within ESS.

Skills

Marketing communications

Product marketing

Sales enablement

Trade shows

Education

Marketing degree

Tools

MS Office

Job description

Sécheron Hasler Group is seeking an experienced Senior Product Marketing & Exhibitions Specialist to translate ESS priorities into clear marketing communications, tools and training for global sales. The role collaborates with the Head of BD&M, Product Line Managers and the international Sales network to drive product campaigns and exhibitions.

Responsibilities include developing marketing materials, managing trade shows, creating training content, and maintaining product documentation across