Anker Innovations is a global leader in consumer technology, home to the brands Anker, Soundcore, and eufy. From fast charging and premium audio to smart home and security, we build products that millions of people rely on every day — driven by a simple belief: technology should make life better, not more complicated. We're now scaling our Switzerland business at pace. This is a rare opportunity to shape a market from the ground up — not just open doors, but build the commercial engine that turns early momentum into durable, compounding growth.
About the Role
We're looking for a Sales Manager to own channel relationships and commercial execution across Switzerland. You'll be at the center of it all: negotiating the deals that get our products on shelves, and running the day-to-day commercial machinery — terms, account health, partner trust — that keeps them there. You'll work directly with the Country Manager, collaborate closely with our GTM and Marketing teams, and — as the portfolio scales — build and lead your own sales team.
Responsibilities
- Own the commercial relationship
- Lead annual and campaign-level negotiations: trade terms, rebate structures, MDF allocation, payment terms, and framework agreements
- Build senior-level relationships with channel decision-makers (buyers, category leads, CXO) that last beyond any single deal
- Manage our distribution partnership to keep pricing, stock, and order execution aligned
- Identify and break into new opportunities beyond the current footprint — retail, telco, e-commerce, or specialty
- Lead first-contact outreach, pitch coordination, and commercial structuring through to signed agreement
- Grow what’s already working (1 → 10)
- Own order-to-cash for key accounts: ordering, delivery, stock, and payment
- Track performance by channel and proactively flag gaps, risks, and renegotiation needs
- Resolve day-to-day issues — pricing conflicts, grey-market leakage, inventory disputes — before they escape
- Turn market reality into strategy
- Work in lockstep with GTM on SKU selection, pricing, and promotions
Qualifications
- 5+ years of B2B2C sales / key account management in consumer electronics, tech, or a closely related category, with meaningful experience in the Swiss market
- An active network of buyer and decision-maker contacts in Swiss retail, telco, or e-commerce (e.g. Digitec Galaxus, Swisscom, MediaMarkt, or comparable) — this is essential
- A proven track record on both ends of the channel lifecycle: taking a new channel from first contact to live partnership, and growing an existing account's revenue over time
- Hands-on ownership of commercial negotiations — not just relationship management
- Fluent German and English (mandatory); French or Italian is a strong plus
- Strong commercial instincts: you understand margin structure, rebate mechanics, and how channel terms hit the P&L
Required Skills
- Market-competitive compensation for a senior individual-contributor role
- High autonomy in a lean, fast-moving team where your decisions genuinely move the business
- A clear growth path — as Switzerland scales, you’ll build and lead your own sales team
- The chance to represent category-defining brands in a market that’s still being written
Preferred Skills
- You thrive without a fixed playbook.
- You’re equally energized closing a brand-new channel from zero and doing the unglamorous work of keeping an existing one healthy.
- You treat "the channel's problem" and "our problem" as the same thing — and you move fast.