Regional Marketing Lead, Wealth Management

Pictet Group; Zürich; On-site; CHF 120,000 - 160,000; Full time

Job summary

Pictet Wealth Management seeks a qualified Marketing professional to support regional activities across Europe, focusing on German-speaking Switzerland, Eastern Europe, Germany, Benelux and the Nordics.

You will plan, coordinate, execute, and follow up on client and prospect events, while collaborating with marketing teams to enhance online and digital presence in campaigns, websites, newsletters and social media.

Qualifications

• University student in final stages or graduate in Marketing, Business Management, Finance, or Economics.
• At least 3 years of experience in the wealth management industry and/or in event management.
• Proven experience in event management, including planning, logistics, execution, and follow-up.
• Proficient in MS Office; experience with CRM systems, web CMS, email marketing automation, and/or event management tools would be an advantage.
• Excellent communication, organisational, and time management skills.

Responsibilities

• Plan, coordinate, execute, and follow up on client and prospect events, including on-site presence where required.
• Work closely with other marketing teams and key business stakeholders to strengthen the markets’ online and digital presence (e.g. campaigns, website, social media, newsletters).
• Liaise effectively with internal and external stakeholders, demonstrating strong written and verbal communication skills.
• Ensure that all activities are organised in line with Pictet’s brand, quality, and compliance standards, delivered within budget, and executed to a high professional standard.
• Track, analyse, and report on event KPIs (e.g. registrations, attendance, engagement, follow-up actions), and propose improvements based on insights.
• Provide support to the PWM Global and Regional Marketing Team in business management tasks (e.g. cost and budget tracking, policy reviews, reporting, and related activities) as needed.
• Collaborate with and support other PWM Marketing Managers and teams on cross-market initiatives and projects when required.

Skills

Event management

Stakeholder management

Project coordination

Communication skills

Education

Marketing/Business/Economics degree

Tools

MS Office

CRM systems

Web CMS

Email marketing automation

Event management tools

Job description

Pictet Wealth Management seeks a qualified Marketing professional to support regional activities across Europe, focusing on German-speaking Switzerland, Eastern Europe, Germany, Benelux and the Nordics.

You will plan, coordinate, execute, and follow up on client and prospect events, while collaborating with marketing teams to enhance online and digital presence in campaigns, websites, newsletters and social media.