Product Manager Gastroenterology fHB

BÜHLMANN Laboratories AG; Schönenbuch; Vor Ort; CHF 120.000 - 180.000; Vollzeit

Benefits dieser Stelle

High autonomy

Comprehensive onboarding

Employee benefits

Zusammenfassung

BÜHLMANN Laboratories AG in Schönenbuch, near Basel, invites a strategic Product Manager Gastroenterology fHB to lead end-to-end product launch excellence across international markets.

You will collaborate with Sales, Medical Affairs, Regulatory, and Supply Chain, develop distributor marketing strategies, and drive market adoption while ensuring sustained commercial performance.

Qualifikationen

• Bachelor's or Master's degree in Marketing, Business Administration, Life Sciences, Healthcare Management, or related field.
• Minimum 5 years in product marketing, launch management, or commercial roles in MedTech/Diagnostics.
• Proven track record of successful product launches; Gastroenterology market preferred.
• Experience with international distributors and indirect sales channels.
• Strong project management, analytical, and business acumen; able to lead cross-functional teams.
• Proficient in Microsoft 365, CRM systems, and project tools (Asana).
• Fluent English required; German and/or French a plus; willing to travel internationally.

Aufgaben

• Own end-to-end product launch planning and execution across designated international markets.
• Lead cross-functional launch teams; set timelines and milestones.
• Develop launch toolkits, materials, training, and market insights.
• Serve as primary marketing contact for international distributor partners.
• Track distributor marketing effectiveness via KPIs and organize meetings/workshops.
• Support market expansion strategies and demand forecasting.

Kenntnisse

Cross-functional leadership

Project management

Analytical thinking

Business acumen

Digital tools

CRM systems

Ausbildung

Bachelor's or Master's degree in Marketing, Business Administration, Life Sciences, Healthcare Management, or related field

Tools

Microsoft 365

CRM systems

Asana

Jobbeschreibung

Shape the future of diagnostics – join our leadership team!

BÜHLMANN Laboratories AG is an internationally active and growing life sciences company headquartered in Schönenbuch, near Basel, Switzerland. With 50 years of excellence in in-vitro diagnostics (IVD), we develop, manufacture, and distribute innovative diagnostic solutions trusted by hospitals and laboratories around the world.

To strengthen our marketing team, we are seeking a strategic, entrepreneurial, and execution-focused professional as:

Product Manager Gastroenterology fHB (m/w/d) 100%

In this highly visible commercial role, you will lead end-to-end product launch excellence for our Gastroenterology portfolio while developing and implementing distributor marketing strategies that accelerate market adoption and international business growth. You will collaborate closely with internal cross-functional teams (Sales, Medical Affairs, Regulatory, Supply Chain) and external distribution partners to ensure successful market entries and sustained commercial performance.

Your Role – Strategic. Global. Impactful.

• Product Launch Leadership: Own and drive end-to-end launch planning and execution for Gastroenterology products across designated international markets.
• Cross-Functional Management: Lead cross‑functional launch teams, establish timelines/milestones, identify risks, and ensure alignment between Marketing, Sales, Medical Affairs, Regulatory, Supply Chain, and Customer Support.
• Commercial Toolkits & Enablement: Develop launch toolkits, customer engagement materials, training programs, and market insights to optimize messaging and positioning.
• Distributor Marketing Management: Act as the primary marketing contact for international distributor partners, helping them create localized campaigns, promotional materials, and educational programs aligned with global goals.
• Partner Performance & Events: Track distributor marketing effectiveness via defined KPIs, identify growth opportunities, and organize distributor meetings, workshops, and commercial planning sessions.
• Commercial Excellence & Strategy: Support customer segmentation, campaign optimization, revenue growth initiatives, demand forecasting, and business cases for future market expansions.

Your Profile – Visionary. Collaborative. Data-driven.

• Education: Bachelor's or Master's degree in Marketing, Business Administration, Life Sciences, Healthcare Management, or a related field.
• Professional Experience: Minimum 5 years of experience in product marketing, launch management, or commercial roles within MedTech, Healthcare, Diagnostics, or Medical Devices.
• Launch & Market Track Record: Proven track record of successfully managing product launches; experience in the Gastroenterology market is highly preferred.
• Distributor Network Experience: Demonstrated experience working with international distributors and indirect sales channels.
• Skills & Competencies: Strong project management, analytical, and business acumen with the ability to lead cross-functionally without direct authority.
• IT & Digital Tools: Proficient with Microsoft 365 (Word, Excel, PowerPoint, Teams, SharePoint), CRM systems, and project management platforms (e.g., Asana).
• Languages & Mobility: Fluency in English is required (German and/or French is a plus); willingness to travel internationally.

What We Offer

• An exciting, high-visibility role leading international product launches in a core diagnostic therapeutic area.
• A dynamic, innovative work environment with a collaborative culture, open communication, and flat hierarchies.
• High autonomy to manage launch projects with room for initiative and fast decision‑making processes.
• Comprehensive onboarding, modern infrastructure at our headquarters in Schönenbuch, and attractive employee benefits.

Are you ready to elevate a global diagnostics brand to the next level?