Partner Marketing Specialist Siemens SI Buildings 80-100%

Siemens España; Zug; On-site; CHF 110,000 - 150,000; Full time

Benefits offered by this job

Mobile working 2-3 days/week

Mobility allowance

Training opportunities

Employee share programs

Job summary

Siemens AG in Zug, Switzerland is seeking a proactive Partner Marketing Specialist to drive global partner marketing initiatives and activation. You will manage the end-to-end Partner Journey, create engaging content, and collaborate with Sales, Product Management and regional teams to enable partner-driven growth.

You will develop campaigns and digital marketing materials, coordinate cross-functional efforts, and measure impact with KPIs.

Qualifications

• Bachelor's or Master's degree in Marketing, Business Administration, Communications or a related field.
• Proven experience in Marketing, ideally with Partner Marketing, Channel Marketing or B2B Marketing.
• Good understanding of partner ecosystems, channel business models and partner engagement strategies.
• Experience developing and implementing marketing campaigns, partner communication initiatives and marketing enablement materials.
• A combination of marketing and sales experience is a strong advantage, particularly with sales teams and channel partners.
• Strong project management and organisational skills with the ability to coordinate multiple initiatives.
• Commercial mindset and the ability to translate marketing initiatives into measurable business impact.
• Excellent PowerPoint skills and the ability to develop marketing content; affinity for digital marketing tools.
• Fluent English; German language is an advantage.

Responsibilities

• Develop and drive Partner Marketing initiatives: plan and implement global marketing activities that strengthen partner engagement.
• Drive Partner Program activation: develop and execute campaigns, communications and activation measures.
• Manage the Partner Journey: contribute to end-to-end onboarding, enablement, activation and retention.
• Create marketing and enablement content: develop materials for partners and for the Partner Portal and MDF initiatives.
• Support partner business growth: identify opportunities and run targeted campaigns and digital activities.
• Coordinate cross-functional initiatives with Partner Management, Sales, Product Management and regional teams.
• Translate the buildings distribution strategy into a comprehensive marketing strategy.
• Monitor marketing effectiveness: track KPIs, gather feedback, and drive continuous improvement.
• Drive projects independently: own Partner Marketing projects and ensure timely delivery.

Skills

Marketing

Partner marketing

Channel marketing

B2B marketing

Campaign development

Sales collaboration

Project management

Communication

PowerPoint

Digital marketing tools

English

German

Education

Bachelor's or Master's degree in Marketing/Business Admin/Communications

Job description

Smart Infrastructure intelligently connects energy systems, buildings and industries. We help our customers to thrive, communities to progress and support sustainable development to protect our planet for the next generation

Our global business combines the real and digital worlds, helping customers make buildings and infrastructure more intelligent, efficient, sustainable and future-proof

Within Siemens Smart Infrastructure, our Partner Marketing team plays a key role in strengthening our global partner ecosystem. We develop and implement marketing strategies and initiatives that engage our partners, increase Partner Program adoption and support sustainable business growth across international markets

To strengthen our team at our global headquarters in Switzerland, we are looking for a proactive and commercially minded Partner Marketing Specialist who combines solid marketing expertise with a good understanding of sales and partner ecosystems

Location: this role is based in Zug- Switzerland

Your new responsibilities

• Develop and drive Partner Marketing initiatives: Plan and implement global marketing activities that strengthen partner engagement, increase the partner program adoption and support sustainable partner growth
• Drive Partner Program activation: Develop and execute marketing campaigns, communication initiatives and activation measures to increase awareness, participation and engagement within our global partner network
• Manage the Partner Journey: Contribute to the development and continuous improvement of the end-to-end Partner Journey, with a particular focus on partner onboarding, enablement, activation and retention
• Create marketing and enablement content: Develop compelling marketing materials, presentations, communication toolkits and digital content for partners, including content for the Partner Portal and Market Development Funds (MDF) initiatives
• Support partner business growth: Identify and implement marketing opportunities that help attract new partners, strengthen existing relationships and generate business opportunities through targeted campaigns and digital marketing activities
• Coordinate cross‑functional initiatives: Work closely with Partner Management, Sales, Product Management, Offer Marketing and regional teams to ensure alignment and successful implementation of global Partner Marketing activities
• Translate the buildings distribution Strategy into a comprehensive marketing strategy: evolve the current campaign-package approach towards demand creation and partner-driven growth
• Monitor marketing effectiveness: Track the performance and adoption of Partner Marketing initiatives, analyse relevant KPIs, gather partner feedback and identify opportunities for continuous improvement
• Drive projects independently: Take ownership of assigned Partner Marketing projects, coordinate stakeholders and ensure timely and effective delivery

Your Profile

• Bachelor's or Master's degree in Marketing, Business Administration, Communications or a related field
• Proven experience in Marketing, ideally with a specific focus on Partner Marketing, Channel Marketing or B2B Marketing
• Good understanding of partner ecosystems, channel business models and partner engagement strategies
• Experience developing and implementing marketing campaigns, partner communication initiatives and marketing enablement materials
• A combination of marketing and sales experience is a strong advantage, particularly experience working closely with sales teams, channel partners, distributors or strategic business partners
• Strong project management and organisational skills, with the ability to manage multiple initiatives and coordinate stakeholders across different functions and regions
• Commercial mindset and the ability to translate marketing initiatives into measurable business impact
• Creative, proactive and hands‑on personality with a structured approach to work and the ability to take ownership of projects
• Strong communication and presentation skills, including excellent PowerPoint skills and confidence in developing marketing content
• Affinity for digital marketing tools, platforms and technologies
• Excellent English skills; German is an advantage

Employee benefits

• 2-3 days per week of mobile working is standard
• Mobility allowance
• Varied further training opportunities
• Access to employee share programs
• Further information about employee benefits can be found here

Our corporate culture – your new working environment

The culture at Siemens Switzerland is more than just a working environment – it is at the heart of our day-to-day interactions and the key to our success.Siemens Switzerland offers a future-oriented working environment characterized by innovation, sustainability and personal development. We are characterized by personal responsibility, equal opportunities and diversity, to which every employee can contribute authentically. Flexible working models and remote working are a reality for us and enable our employees to achieve a good work-life balance. Learn more and find out if you are a good match with Siemens by taking our culture quiz !

" For me, customer impact means supporting our customers with customized solutions - making their day-to-day lives simpler, more efficient and more reliable. " (Project Management Office Professional)

Information for recruitment agencies: Siemens is not accepting applications from recruitment agencies for this position. Thank you for your understanding.