Marketing Analytics Manager (12-Month)

AO Foundation; Zizers; Vor Ort; CHF 90.000 - 130.000; Vollzeit

Zusammenfassung

The AO Foundation seeks an analytics professional to own the tracking and measurement across our digital properties.

You will manage GA4 and GTM, ensure data quality, and build automated reports and dashboards (Looker Studio, Power BI) to inform marketing, sales, and leadership. Close collaboration with developers and marketers is essential, with a focus on privacy and compliant analytics.

Qualifikationen

• Bachelor’s degree or 5+ years in digital marketing analytics.
• Hands-on experience with GA4, GTM, Looker Studio/Data Studio.
• Ability to translate data into actionable insights for marketing teams.

Aufgaben

• Own GA4 and GTM setup, governance, and improvements.
• Ensure data quality and accurate event taxonomy.
• Collaborate with developers/marketers to implement tags and conversions.
• Build and maintain dashboards in Looker Studio and Power BI.
• Monitor KPIs and provide insights to marketing, sales, and leadership.
• Support CRM reporting in Salesforce to link marketing to pipeline.
• Ensure data privacy and tracking compliance.

Kenntnisse

GA4

GTM

Looker Studio

Data analysis

SEO

Salesforce

Dashboard reporting

Ausbildung

Bachelor’s degree or equivalent

Tools

GA4

Google Tag Manager

Power BI

Looker Studio

Salesforce

Jobbeschreibung

The AO Foundation seeks an analytics professional to own the tracking and measurement across our digital properties.

You will manage GA4 and GTM, ensure data quality, and build automated reports and dashboards (Looker Studio, Power BI) to inform marketing, sales, and leadership. Close collaboration with developers and marketers is essential, with a focus on privacy and compliant analytics.