International Creative Content Project Leader

The SWATCH Group; Le Locle; Sur place; CHF 85 000 - 110 000; Plein temps

Résumé du poste

The SWATCH Group in Switzerland is looking for an International Creative Content Project Leader to support global brand communication campaigns. This role involves orchestrating content creation and adapting strategies for Tissot, ensuring engagement across digital and social media.

The ideal candidate will work closely with various marketing departments to develop and implement comprehensive advertising concepts while supervising content teams and managing projects within budget and deadlines.

Qualifications

• Experience in developing global brand communication campaigns.
• Strong collaboration skills with marketing departments.
• Ability to lead and supervise content creation teams.

Responsabilités

• Collaborate with HQ marketing departments for campaigns.
• Develop creative concepts for advertising campaigns.
• Implement content strategy aligned with marketing targets.
• Lead development and adaptation of diverse content.
• Supervise content creation ensuring brand consistency.
• Oversee video/photo shoots and asset production.
• Work closely with graphic design on branding elements.

Description du poste

Job description

The International Creative Content Project Leader supports the International Creative Content Manager in building and creating consistent and audience-targeted global brand communication campaigns.

The role of this important position is to orchestrate the content creation (creation of highly engaging media for multiple channel outputs, including digital and social media) and adaptation for Tissot on a global level. This involves developing and implementing mid-long term content strategies providing best in class assets to the different stakeholders according their needs.

Your main responsibilities will be as followed:

• Collaborate and work together with all other HQ marketing departments to create holistic global brand communication campaigns.
• Develop creative concepts for integrated advertising campaigns (offline and online).
• Implement content strategy aligned with short-term and long-term marketing targets.
• Lead the development and adaptation of a large spectrum of content fueling global plans as well as local needs.
• Supervise and coordinate other sources of content creation (photographers/designers/agencies) by bringing art direction and by reviewing and giving clear guidance for improvement to grant full brand consistency.
• Oversee video/photo shoots and asset post-production, including final check of all adaptations needed for each channel.
• Collaborate closely with the graphic design team on creating graphic elements and branding guidelines.
• Ensure that project management best practices are employed to deliver all international campaigns within strategy, budget and deadline.
• Spot and seize trends and communication opportunities.
• Anticipate issues and crisis and provide proactive, hands-on solutions.