Industry Solutions Marketing Manager

Alloy Enterprises; Schaffhausen; Vor Ort; CHF 150.000 - 210.000; Vollzeit

Zusammenfassung

Alloy Enterprises is seeking a strategic and hands-on Manager, Solution and Campaign Marketing to lead marketing for defined industry verticals. You will own the end-to-end development of value propositions and activate them through integrated global campaigns to drive awareness, engagement, and demand.

You will collaborate with Product, Sales, and Customer Support to align efforts, manage internal and external resources, and ensure messaging reflects our solution capabilities.

Qualifikationen

• 8+ years of B2B marketing experience, industrial/tech/building solutions preferred.
• Experience owning and driving global marketing strategy and execution.
• Excellent written and verbal communication with senior stakeholders.
• Experience in solution and product marketing.
• Proficiency with marketing automation tools and CRM software.

Aufgaben

• Own industry marketing strategy and end-to-end campaign development for defined verticals.
• Develop customer value propositions and messaging for target personas.
• Collaborate with Product, Sales, and Customer Support to align marketing with business goals.
• Lead go-to-market plans including product launches and campaigns.
• Coordinate internal and external resources to deliver campaigns across channels and measure performance.

Kenntnisse

B2B marketing

Global/matrixed work

Strategic planning

Stakeholder influence

Marketing automation

CRM proficiency

Ausbildung

Bachelor's degree in Marketing

MBA

Tools

CRM software

Jobbeschreibung

Alloy Enterprises is seeking a strategic and hands-on Manager, Solution and Campaign Marketing to lead marketing for defined industry verticals. You will own the end-to-end development of value propositions and activate them through integrated global campaigns to drive awareness, engagement, and demand.

You will collaborate with Product, Sales, and Customer Support to align efforts, manage internal and external resources, and ensure messaging reflects our solution capabilities.