Global Partner Marketing Strategist

Siemens; Zug; Hybrid; CHF 110,000 - 150,000; Full time

Job description

Location(s)

- Zug - Zug - Switzerland

We make real what matters

Siemens Smart Infrastructure intelligently connects energy systems, buildings and industries. We help our customers to thrive, communities to progress and support sustainable development to protect our planet for the next generation

Our global business combines the real and digital worlds, helping customers make buildings and infrastructure more intelligent, efficient, sustainable and future-proof

Within Siemens Smart Infrastructure, our Partner Marketing team plays a key role in strengthening our global partner ecosystem. We develop and implement marketing strategies and initiatives that engage our partners, increase Partner Program adoption and support sustainable business growth across international markets

To strengthen our team at our global headquarters in Switzerland, we are looking for a proactive and commercially minded Partner Marketing Specialist who combines solid marketing expertise with a good understanding of sales and partner ecosystems

Location: this role is based in Zug- Switzerland

Your new responsibilities

• Develop and drive Partner Marketing initiatives: Plan and implement global marketing activities that strengthen partner engagement, increase the partner program adoption and support sustainable partner growth
• Drive Partner Program activation : Develop and execute marketing campaigns, communication initiatives and activation measures to increase awareness, participation and engagement within our global partner network
• Manage the Partner Journey: Contribute to the development and continuous improvement of the end-to-end Partner Journey, with a particular focus on partner onboarding, enablement, activation and retention
• Create marketing and enablement content : Develop compelling marketing materials, presentations, communication toolkits and digital content for partners, including content for the Partner Portal and Market Development Funds (MDF) initiatives
• Support partner business growth: Identify and implement marketing opportunities that help attract new partners, strengthen existing relationships and generate business opportunities through targeted campaigns and digital marketing activities
• Coordinate cross-functional initiatives: Work closely with Partner Management, Sales, Product Management, Offer Marketing and regional teams to ensure alignment and successful implementation of global Partner Marketing activities
• Translate the buildings distribution Strategy into a comprehensive marketing strategy: evolve the current campaign-package approach towards demand creation and partner-driven growth
• Monitor marketing effectiveness: Track the performance and adoption of Partner Marketing initiatives, analyse relevant KPIs, gather partner feedback and identify opportunities for continuous improvement
• Drive projects independently: Take ownership of assigned Partner Marketing projects, coordinate stakeholders and ensure timely and effective delivery

Your Profile

• Bachelor's or Master's degree in Marketing, Business Administration, Communications or a related field
• Proven experience in Marketing, ideally with a specific focus on Partner Marketing, Channel Marketing or B2B Marketing
• Good understanding of partner ecosystems, channel business models and partner engagement strategies
• Experience developing and implementing marketing campaigns, partner communication initiatives and marketing enablement materials
• A combination of marketing and sales experience is a strong advantage, particularly experience working closely with sales teams, channel partners, distributors or strategic business partners
• Strong project management and organisational skills, with the ability to manage multiple initiatives and coordinate stakeholders across different functions and regions
• Commercial mindset and the ability to translate marketing initiatives into measurable business impact
• Creative, proactive and hands-on personality with a structured approach to work and the ability to take ownership of projects
• Strong communication and presentation skills, including excellent PowerPoint skills and confidence in developing marketing content
• Affinity for digital marketing tools, platforms and technologies
• Excellent English skills; German is an advantage

Employee benefits

• 2–3 days per week of mobile working is standard
• Mobility allowance
• Varied further training opportunities
• Access to employee share programs
• Further information about employee benefits can be found here (https://www.siemens.com/ch/en/company/jobs/benefits.html)

Our corporate culture – your new working environment

The culture at Siemens Switzerland is more than just a working environment – it is at the heart of our day-to-day interactions and the key to our success. Siemens Switzerland offers a future-oriented working environment characterized by innovation, sustainability and personal development. We are characterized by personal responsibility, equal opportunities and diversity, to which every employee can contribute authentically. Flexible working models and remote working are a reality for us and enable our employees to achieve a good work-life balance. Learn more and find out if you are a good match with Siemens by taking our culture quiz !

“ For me, customer impact means supporting our customers with customized solutions – making their day-to-day lives simpler, more efficient and more reliable. ” (Project Management Office Professional)

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