Global Creative Campaign Lead

more-jobs; Le Locle; Vor Ort; CHF 80.000 - 110.000; Vollzeit

Zusammenfassung

The International Creative Content Project Leader supports the International Creative Content Manager in building and creating consistent and audience-targeted global brand communication campaigns.

The role involves orchestrating content creation for multiple channel outputs, including digital and social media, and adapting for Tissot on a global level. It requires developing and implementing mid-long term content strategies with best-in-class assets for stakeholders.

Aufgaben

• Collaborate and work together with all other HQ marketing departments to create holistic global brand communication campaigns.
• Develop creative concepts for integrated advertising campaigns (offline and online).
• Implement content strategy aligned with short-term and long-term marketing targets.
• Lead the development and adaptation of a large spectrum of content fueling global plans as well as local needs.
• Supervise and coordinate other sources of content creation (photographers/designers/agencies) by bringing art direction and by reviewing and giving clear guidance for improvement to grant full brand consistency.
• Oversee video/photo shoots and asset post-production, including final check of all adaptations needed for each channel.
• Collaborate closely with the graphic design team on creating graphic elements and branding guidelines.
• Ensure that project management best practices are employed to deliver all international campaigns within strategy, budget and deadline.
• Spot and seize trends and communication opportunities.
• Anticipate issues and crisis and provide proactive, hands‑on solutions.

Jobbeschreibung

The International Creative Content Project Leader supports the International Creative Content Manager in building and creating consistent and audience-targeted global brand communication campaigns.

The role involves orchestrating content creation for multiple channel outputs, including digital and social media, and adapting for Tissot on a global level. It requires developing and implementing mid-long term content strategies with best-in-class assets for stakeholders.