Geospatial Product Marketing Manager

Leica Geosystems

Sankt Gallen

Vor Ort

CHF 120.000 - 180.000

Vollzeit

vor 18 Stunden
Sei unter den ersten Bewerbenden
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Benefits dieser Stelle

Flexible working hours
Bonus system
Pension plan
Employee discounts

Zusammenfassung

Leica Geosystems, part of Hexagon, is seeking an experienced B2B Product Marketing Manager to drive go-to-market for Geomatics solutions in Switzerland. You will shape positioning, collaborate with Product Management, Sales and Marketing, and lead launches that connect sensors, software, and services to customers from field to office.

You have 8+ years in B2B marketing, proven GTM leadership, and fluency in English with German a plus.

Qualifikationen

  • 8+ years in B2B marketing, including 2+ years in Product Marketing.
  • Proven experience developing and executing go-to-market strategies and leading product launches.
  • Strong expertise in positioning, messaging, and translating complex tech into customer value.

Aufgaben

  • Develop compelling product positioning, messaging, and value propositions for Geomatics products.
  • Lead go-to-market initiatives and support global product launches.
  • Gather customer insights, conduct market and competitive analysis, identify opportunities.
  • Create sales enablement materials to support commercial success.
  • Partner with content and demand teams to develop marketing assets across the customer journey.
  • Measure effectiveness of product marketing activities and optimize strategies.
  • Collaborate with global cross-functional teams to drive growth and customer experience.

Kenntnisse

B2B marketing
Product marketing
Go-to-market
Messaging
Cross-functional
English proficiency

Ausbildung

Bachelor’s or Master's in Marketing/Business

Jobbeschreibung

Leica Geosystems, part of Hexagon, is seeking an experienced B2B Product Marketing Manager to drive go-to-market for Geomatics solutions in Switzerland. You will shape positioning, collaborate with Product Management, Sales and Marketing, and lead launches that connect sensors, software, and services to customers from field to office.

You have 8+ years in B2B marketing, proven GTM leadership, and fluency in English with German a plus.

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