Brand Marketing Intern

British American Tobacco; Lausanne; On-site; CHF 16,000 - 20,000; Full time

Job summary

British American Tobacco in Lausanne offers a six-month internship to join the vapor brand marketing team and gain first-hand experience shaping consumer campaigns and product strategies.

You will support the marketing strategy execution, drive product introductions, help create multi‑channel campaigns and promotions, coordinate cross‑department initiatives, and monitor performance and market intelligence in a dynamic, multicultural environment with mentoring and real responsibilities.

Qualifications

• University degree related to Marketing or Communications.
• Fluent in English; German/French/Italian a plus.
• Strong project management and coordination skills.
• Strong communication and interpersonal skills.
• Passionate about brand marketing and proposing new ideas.
• Proactive, motivated and eager to learn.
• Good knowledge of MS Office tools (PowerPoint and Excel).

Responsibilities

• Implementing a full strategy plan.
• Driving new products introduction projects.
• Supporting the creation of multi-channel communication campaigns and promotions.
• Coordination of cross department projects.
• Monitoring performance and market intelligence.

Skills

English (fluent)

German (plus)

French/Italian (plus)

Project management

Coordination

Communication skills

Interpersonal skills

Passion for brand marketing

Proactive learner

Education

University degree in Marketing/Online Marketing/Communications (or soon to graduate)

Tools

MS Office (PowerPoint, Excel)

Job description

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British American Tobacco is a truly global organization. Our companies employ more than 55,000 people in a business spanning some 180 markets worldwide.

The nicotine industry is fast moving and today diversifying into several new categories, offering consumers reduced risk products as alternatives to cigarette. Among these, vaping products are growing tremendously and we are looking for a new member to the vapor brand marketing team.

YOUR KEY RESPONSIBILITIES WILL COVER THE FOLLOWING:

Actively support the brand marketing team in implementing the marketing strategy and plans. Our team is essentially commercially driven, consumer led and responsible for achieving sales and brand targets.

You will take part in:

• Implementing a full strategy plan
• Driving new products introduction projects
• Supporting the creation of multi-channel communication campaigns and promotions
• Coordination of cross department projects
• Monitoring performance and market intelligence

And much, much more, depending on your performance and drive

We offer a complete scope of internship that will give your career a kick, with various tasks on exceptional brands, which will offer you a great 6-month professional experience in a dynamic and multi-cultural environment.

ABOUT YOU:

• University Degree (or soon to graduate) with a focus on Marketing, Online Marketing, Communications or similar
• Fluent in English and German, French or Italian are a plus.
• Strong project management and coordination skills
• Strong communication and interpersonal skills
• You are passionate about brand marketing and you are at ease in recommending new ideas
• Proactive, motivated and eager to learn
• Good knowledge of MS office tools (esp. PowerPoint and Excel)