Account Executive - EMEA East

Sonar; Genf; On-site; CHF 90,000 - 130,000; Full time

Job summary

Sonar is seeking an Inside Sales Executive to join a Major Accounts pod and support two Major Account Managers. You will own the full sales cycle, from prospecting through PoCs, to negotiation and close, across enterprise accounts.

You will work in a multi-channel approach, helping expand Sonar's footprint and achieve quarterly targets, with relocation support for the right candidate and a strong emphasis on CRM hygiene and collaboration with partners and success teams.

Qualifications

• 2–5 years in a B2B sales role in SaaS or a subscription model.
• Proven pipeline creation and deals closed end-to-end.
• Structured qualification using BANT and MEDDPICC.
• Experience selling a technical product to technical and business buyers.
• Experience selling to mid‑market and enterprise customers (>$20k).

Responsibilities

• Partner with two Major Account Managers to cover key accounts.
• Generate new leads across channels to convert prospects into logos.
• Qualify opportunities and conduct discovery calls and demos.
• Size and quote customer license needs and build business cases.
• Drive deals through procurement, security, and legal reviews to signature.
• Maintain accurate Salesforce records for opportunities and forecast.

Skills

B2B sales experience

Pipeline building

MEDDPICC/BANT

Technical product sales

Multi-channel prospecting

Salesforce

Enterprise deals

Communication skills

Tools

Outreach

ZoomInfo

SalesLoft

LinkedIn

Job description

Who is Sonar?

Sonar enables organizations to ship agentic code with confidence. Code creation is abundant, but confidence is scarce. Our core platform, SonarQube, verifies over 750 billion lines of code every day, delivering agentic verification and governance for all code. Trusted by more than 7 million developers and 75% of the Fortune 100, including teams at Nvidia, ServiceNow, Booking.com , Goldman Sachs, AstraZeneca, and Ford Motor Company, Sonar enables organizations to reduce outages, improve security, and lower the cost and risk of agentic software development.

Founded in Geneva and now headquartered in Austin, Texas, Sonar has a global team working across offices and hubs, including Silicon Valley, London, Bochum, Barcelona, Singapore, Tokyo, and the Washington, D.C. area. At Sonar, We're enabling enterprises to build agentic software factories that can move quickly while maintaining the control, consistency and evidence required to ship with confidence.

Position:

Sonar is looking for an Inside Sales Executive to join a Major Accounts pod and support two Major Account Managers in covering a portfolio of key accounts end to end. You will help the pod reach complete coverage of each account by prospecting into entities that are not yet customers and supporting entities that already run Sonar instances. You will own the full sales cycle on the opportunities you source: qualification, proof of concept, business case, negotiation with procurement and close.

On a daily basis, you will

• Partner with two Major Account Managers in a pod model to build and execute account plans that give full coverage of key accounts and their business units
• Generate new leads and opportunities in entities of key accounts that are not yet Sonar customers, using a multi-channel approach (LinkedIn, email, video, cold calls and meetings) to convert identified prospects into new logos
• Work with channel partners to generate and grow pipeline within the accounts you cover
• Engage and grow entities that already run Sonar instances, identifying new teams, use cases, products and editions
• Qualify opportunities with BANT and MEDDPICC to understand the customer’s needs, pains, decision process, economic buyer and champion
• Run discovery calls and demos, and guide prospects through proofs of concept and trials with Solutions Engineers, validating Sonar's value against agreed success criteria
• Size and quote customer software license needs
• Build the business case and mutual action plan with the customer, then drive the deal through stakeholder alignment, security and legal review, negotiation with procurement, and signature
• Capture all account and opportunity information accurately in Salesforce (stage, next steps, forecast category, MEDDPICC fields), and use it to set daily activity and forecast the pipeline
• Support Marketing with account-based, customer-focused campaigns, and work with SDRs, Customer Success and Sales Operations to hand over smoothly after the sale
• Meet or exceed quarterly and yearly targets for pipeline creation and bookings
• Share customer and competitive insights, and proactively build, grow and share sales team best practices

The Skills You Will Demonstrate

• Have 2 to 5 years of experience in a B2B sales role (Inside Sales, SDR/BDR moving into an AE role, Account Executive or Account Manager), ideally in a SaaS or subscription model
• Have a proven track record of creating pipeline and closing deals, with exposure to the full sales cycle from prospecting to negotiation
• Know a structured qualification methodology such as BANT and MEDDPICC, and apply it consistently to understand customer needs, pains and decision processes
• Have experience selling a technical product to a technical buyer, as well as to business stakeholders such as security teams and procurement
• Have proven prospecting skills across channels and tools such as Outreach, ZoomInfo, SalesLoft, LinkedIn, calling and networking
• Be familiar with selling to and negotiating with mid-market and enterprise customers, including deals above 20k USD
• Communicate confidently with executive-level contacts and tailor value messages to the persona, with both bottom-up and top-down approaches
• Be comfortable running discovery calls, demos and technical evaluations or POCs alongside a Solutions Engineer
• Be able to negotiate commercial terms and navigate procurement, legal and security reviews through to signature
• Have Salesforce expertise and be highly organized: manage many accounts and opportunities in parallel, with accurate CRM hygiene and forecasting
• Be customer-centric: we want happy customers
• Show strong communication and listening skills, handle objections well, and welcome feedback and coaching
• Be a self-driven, proactive and hungry team player who works well in a pod structure with senior Account Managers and cares about team and company goals
• Have experience selling software development tooling or selling into the development side of IT, and closing deals internationally (a plus)
• Be curious about how AI-assisted development changes code quality and security

In-office culture

We're intentional about this. We believe the best teams are built in the room together. Three anchor days - Mondays, Tuesdays, and Thursdays - create the collaboration rhythm that makes a hub office worth having.

Candidates need to be genuinely based in the location the role is posted - if that's not where you are today, we're happy to support relocation for the right person.

We value diversity, equity, and inclusion

At Sonar, we believe that our diversity is our strength. We are a global company that values and respects different backgrounds, perspectives, and cultures. We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best. We are proud to be an equal opportunity employer and welcome all qualified applicants, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

If you need any accommodation, please reach out to us at [email protected].

All offers of employment at Sonar are contingent upon the results of a comprehensive background check and reference verification conducted before the start date.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.