Vice President of Sales

Kelly Services (Canada), Ltd.; St. Catharines; On-site; CAD 150,000 - 170,000; Full time

Job summary

A leading company in the Niagara Region seeks a strategic Vice-President of Sales to guide their sales organization and enhance revenue growth. The successful candidate will have a strong sales leadership background, capable of managing high-performing teams and driving results across key markets. Responsibilities include strategic planning, mentoring the sales team, and ensuring alignment with business goals.

Qualifications

• Bachelor’s degree required, advanced degree is an asset.
• 10+ years in sales leadership in a B2B environment.
• Strong analytical and communication skills.

Responsibilities

• Lead the sales organization and drive revenue growth.
• Oversee territory planning and performance management.
• Cultivate relationships with key accounts.

Skills

Leadership

Communication

Interpersonal skills

Negotiation

Analytical skills

Education

Bachelor’s degree in Business, Engineering, or related field

Advanced degree or equivalent industry experience

Tools

CRM tools

Sales performance software

Job description

Vice- Present of Sales

Location: Niagara Region

Job type: Permanent; Full-time

Salary: $150,000k-$170,000k

Position Overview:

We are seeking an experienced and strategic Vice-President of Sales to lead our sales organization and drive revenue growth across key markets. This role is ideal for a results-oriented professional with a proven track record in managing high-performing sales teams, optimizing performance, and expanding market presence. The successful candidate will play a critical role in shaping the company’s growth strategy, overseeing national and international sales initiatives, and ensuring alignment with overall business objectives.

Key Responsibilities:

Strategic Leadership:

• Set and execute the strategic direction of the sales department in alignment with organizational goals.
• Provide leadership and mentorship to the sales team, promoting accountability and professional development.
• Play a pivotal role in business planning, budgeting, and forecasting to support company growth initiatives.

Sales Operations & Performance Management:

• Oversee territory planning, performance tracking, and resource allocation.
• Develop and implement performance metrics to assess and improve individual and team results.
• Identify performance gaps and implement corrective action plans to achieve targets.

Customer & Market Engagement:

• Cultivate and maintain relationships with key accounts, including national and corporate clients.
• Represent the company at industry trade shows, conferences, and client meetings to strengthen brand visibility.
• Lead customer engagement efforts to ensure satisfaction and long-term loyalty.

Collaboration & Cross-functional Alignment:

• Partner with marketing to align sales strategies with brand messaging, lead generation, and product launches.
• Coordinate closely with engineering, operations, and service teams to ensure smooth handoffs and customer fulfillment.
• Organize and lead internal sales meetings and ensure continuous communication across departments.

Channel & Territory Development:

• Evaluate and refine sales channels to optimize market coverage.
• Support international and regional business development initiatives.

Qualifications:

Education:

• Bachelor’s degree in Business, Engineering, or a related field.
• An advanced degree or equivalent industry experience is an asset.

Experience:

• 10+ years of progressive experience in sales leadership, preferably in a B2B or technical/manufacturing environment.
• Proven success in managing large teams and national/international sales strategies.
• Demonstrated ability to drive revenue growth and improve sales performance.

Skills:

• Strong leadership, coaching, and communication skills.
• Ability to analyze data, forecast trends, and develop actionable sales plans.
• Excellent interpersonal and negotiation skills with high-level stakeholders.
• Proficiency in CRM tools and sales performance software.
• Familiarity with contract law, budgeting, and pricing strategy.

Why Kelly?

As a worker today, it’s up to you to take charge of your career and look for opportunities to learn, grow and achieve your potential. Helping you find what’s next is what we’re all about. We know what’s going on in the evolving world of work—just ask the nearly 500,000 people we employ each year. Connecting with us means getting the support, guidance and opportunities needed to take your career where you may have never imagined.

About Kelly

At Kelly, we’re always thinking about what’s next and advising job seekers on new ways of working to reach their full potential. In fact, we’re a leading advocate for temporary/non-traditional workstyles, because we believe they allow flexibility and tremendous growth opportunities that enable a better way to work and live. Connecting great people with great companies is what we do best and our employment opportunities span a wide variety of workstyles, skill levels and industries around the world.

Kelly is an equal opportunity employer committed to employing a diverse workforce and providing accommodations for people with disabilities in all parts of the hiring process as required under its Employment Accommodation Policy. Kelly will work with applicants to meet accommodation needs that are made known to Kelly in advance.