Territory Manager (Sales) - Hepson Equipment

Reesink Canada; Brandon; On-site; CAD 65,000 - 95,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

RRSP contributions

Professional development

Team-oriented work environment

Job summary

Hepson Equipment, part of the Reesink Canada group, is seeking a Territory Manager to grow market share in Brandon and surrounding areas. You will build relationships with farmers and contractors, identify opportunities, and work with Parts, Service, and Administration to close deals.

Responsibilities include on-site visits, proactive communication, and maintaining an accurate sales forecast while staying informed about industry trends and new product offerings.

Qualifications

• Minimum three (3) years of machinery sales experience.
• Strong understanding of agriculture and farming operations.
• Excellent communication, interpersonal, negotiation and conflict-resolution skills.
• Willingness to travel extensively within the territory.
• Valid Class 5 driver's license with a clean abstract.

Responsibilities

• Develop and manage strong relationships with customers within the assigned territory through regular on-site visits and proactive communication.
• Serve as a trusted advisor to farmers and contractors by understanding operations and goals, recommending equipment and solutions.
• Identify, prioritize, and pursue new business opportunities to grow market penetration and revenue.
• Prospect new customers via cold calling, face-to-face meetings, referrals, networking, and events.
• Maintain monthly contact with customers to strengthen relationships and support retention.
• Collaborate with Parts, Service, Administration, and Leadership to resolve issues and support deal closure.
• Manage accounts, sales pipeline, opportunities, and forecasts using sales tools.
• Prepare and submit weekly sales activity and performance reports against targets.
• Keep aware of industry trends and competitors, and introduce new solutions.
• Own assigned accounts with motivation, accountability and ability to work independently.

Skills

Relationship building

Negotiation

Communication

Prospecting

Close sales

Account management

Education

Post-secondary education in business, marketing, sales, agriculture

Job description

Join us at Hepson Equipment (a part of the Reesink Group)! If you are looking to join a company of motivated people who make a difference and your skills align with our position description, you've found us! We are looking forward to hearing from you.

The Territory Manager will be a collaborative, customer-focused sales professional who works closely with Parts, Service, and Administration teams to deliver exceptional customer experiences. Preference will be given to candidates with prior agricultural or construction equipment sales experience - or a strong machinery sales background - combined with a genuine passion for the agriculture and construction industries.

This role is responsible for growing market share within a defined territory by building strong customer relationships, identifying new business opportunities, and positioning the Company as a trusted equipment and solutions partner.

Key Responsibilities

• Develop and manage strong relationships with customers within the assigned territory through regular on-site visits, proactive communication, and a deep understanding of customer needs.
• Serve as a trusted advisor to farmers and contractors by understanding their operations, challenges, and long-term goals, and recommending appropriate equipment and solutions.
• Identify, prioritize, and pursue new business opportunities to grow market penetration and revenue within the territory.
• Prospect new customers through a variety of methods, including cold calling, face-to-face meetings, referrals, networking, and industry events.
• Maintain consistent monthly contact with customers to strengthen relationships, identify opportunities, and support customer retention.
• Collaborate with internal teams (Parts, Service, Administration, and Leadership) to resolve customer issues, remove barriers, and support successful deal closure.
• Actively manage assigned accounts, sales pipeline, opportunities, and forecasts using company sales tools, ensuring accuracy and timeliness.
• Prepare and submit weekly sales activity and performance reports against established targets.
• Maintain awareness of industry trends, competitor activity, and new product offerings, introducing new solutions to customers as appropriate.
• Take full ownership of assigned accounts, demonstrating strong self-motivation, accountability, and the ability to work independently with minimal supervision.

Qualifications

• Post-secondary education in business, marketing, sales, agriculture, or a related technical field is considered an asset.
• Strong understanding of agriculture, farming operations, and agronomic trends.
• Excellent communication, interpersonal, negotiation, and conflict-resolution skills.
• Demonstrated ability to prospect, qualify, and close sales both in person and over the phone.
• Minimum of three (3) years of machinery sales experience; agricultural or construction equipment sales experience is preferred.
• Proven ability to build new business while maintaining and growing existing customer relationships.
• Willingness and ability to travel extensively within the assigned territory for customer and prospect visits.
• Valid Class 5 driver’s license with a clean driver’s abstract.

About Hepson Equipment

Hepson Equipment Inc. is your trusted authorized dealership serving the Brandon area. Our brands include Claas, Agrifac, JCB, Salford and other lines. As part of the Reesink Canada group - a subsidiary of the globally renowned Royal Reesink, established in 1786 - we are proud to carry a large selection of new and pre-owned inventory. When you are ready to invest in your new tractor or other agricultural equipment, our friendly and knowledgeable sales, financing, service, and parts departments are prepared to make sure your experience is outstanding, from assisting while you're making your choice to ongoing maintenance and customization. At Hepson, we’re committed to building lasting relationships through outstanding customer care and a shared passion for helping our clients succeed season after season.

What We Offer

• Competitive Salary, comprehensive benefits: including health, dental, and vision.
• Registered Retirement Savings Plan contributions program.
• Ongoing professional development and training.
• A positive, team-oriented work environment with a focus on employee success.

We value diversity and inclusion, strive for an equitable workplace where employees can be their authentic selves, and support the diverse people and communities we serve. We do not discriminate against applicants on any protected grounds.