Territory Construction Equipment Sales Pro

EllisDon Corporation; Toronto; Hybrid; CAD 65,000 - 75,000; Full time

Job summary

EllisDon Corporation is seeking a proactive Business Development Representative to develop new client relationships and expand rental and equipment sales in the Toronto area. You will visit sites, engage with contractors and project managers, and tailor solutions to client needs.

You will manage the sales lifecycle, coordinate with operations and estimating teams, and help shape pricing strategies and forecasts to support business growth.

Qualifications

• 3–5 years of experience in construction equipment rental, heavy equipment sales, construction operations, or a related industry.
• Proven ability to develop and maintain relationships with general contractors, subcontractors, industrial clients, and infrastructure owners.
• Strong understanding of construction schedules and how equipment requirements align with project phases.

Responsibilities

• Build relationships with new clients and grow business with existing customers, focusing on construction equipment rentals, sales, and related services.
• Develop and execute territory sales plans to increase equipment rental revenue, market share, and overall business growth.
• Prospect and secure new customers through site visits, networking, cold calling, and industry events.
• Monitor rental fleet utilization and identify opportunities to maximize equipment deployment, profitability, and customer satisfaction.

Skills

Client relationship building

Sales experience

CRM proficiency

Negotiation

Networking

Communication skills

Tools

CRM software

Job description

EllisDon Corporation is seeking a proactive Business Development Representative to develop new client relationships and expand rental and equipment sales in the Toronto area. You will visit sites, engage with contractors and project managers, and tailor solutions to client needs.

You will manage the sales lifecycle, coordinate with operations and estimating teams, and help shape pricing strategies and forecasts to support business growth.