Technical Sales (Electrical products) - Prairie Region

Poco Energy Solutions; Winnipeg; Hybrid; CAD 70,000 - 95,000; Full time

Job summary

Poco Energy Solutions is seeking a Technical Sales professional for the Prairie Region, based in Winnipeg, MB or Saskatoon, SK. You will educate end users, specifiers, and contractors while building a strong distributor network and driving growth in electrical infrastructure solutions.

The role emphasizes leveraging technical knowledge, customer service, and strategic planning to identify opportunities and deliver high-quality, engineered solutions for industrial and commercial clients in

Qualifications

• Strong technical sales skills in electrical products or related industrial solutions.
• Excellent communication and customer service to build relationships and manage accounts.
• Keen understanding of electrical principles and ability to interpret specs.

Responsibilities

• Drive product demand with specifiers and distributors through education and solution selling.
• Identify and develop project opportunities in the Prairie Region.
• Strategically position suppliers from feed to order stages to support sales goals.
• Educate and conduct joint sales activity with distribution partners.
• Provide excellent customer service by addressing inquiries and resolving issues promptly.
• Plan and execute quarterly and annual sales plans to maximize regional success.
• Conduct technical product presentations and demonstrations.

Skills

Technical Sales

Electrical products

Communication

Customer service

Electrical principles

Travel readiness

Time management

Education

Engineering Technology / Electrical Eng education

Technical certificate or equivalent experience

Tools

CRM tools

Job description

Company Description

Poco Energy Solutions™ is an electrical manufacturers representative firm specializing in electrical infrastructure, energy management, and power quality solutions for the western Canada market. The company is known for delivering engineered solutions for critical power applications, including power quality, distribution, cable solutions, and MV/HV materials, to industrial and commercial clients. Poco Energy Solutions™ emphasizes strong technical expertise in electrical applications and works closely with valued suppliers to provide reliable, high-performance solutions. The firm is committed to consistently exceeding customer expectations through collaborative partnerships and a focus on long-term client relationships.

Role Description

The Technical Sales (Electrical) – Prairie Region role is a full-time, hybrid position which may be based in Winnipeg MB or Saskatoon SK. This role involves actively engaging with customers, and driving sales through effective education of end users, specifiers and electrical contractors while developing and maintaining a strong distribution network. Experience in the MB/SK electrical industry and a keen understanding of electrical principles are highly valued to serve our diverse clientele effectively.

Responsibilities

• Drive product demand at the specifier and level and establish your "trusted advisor" role through continuous client education and solution selling.
• Identify and develop project opportunities.
• Strategically position suppliers for success from feed to order stages.
• Educate and conduct joint sales activity with distribution partners.
• Provide excellent customer service by addressing inquiries, resolving issues, and requests on a timely basis.
• Plan and execute quarterly and annual sales plans to optimize regional sales success.
• Conduct technical product presentations,

Qualifications

• Strong Technical Sales skills, with experience in electrical products, systems, or related industrial solutions.
• Excellent Communication and Customer Service skills to build relationships, manage accounts, and respond effectively to client needs.
• Keen understanding of electrical principles
• Ability to provide Technical Support, interpret specifications, and recommend appropriate solutions.
• Knowledge of electrical infrastructure, power quality, distribution equipment, cable solutions, and MV/HV materials is highly beneficial.
• Post-secondary education in Engineering Technology, Electrical Engineering, a related Technical certificate or equivalent industry experience.
• Proficiency with CRM tools and basic office software, with strong organizational and time-management skills.
• Valid driver’s license and willingness to travel within the Prairie Region for customer visits and business development activities.