Technical Marketing Manager, Construction

Autodesk; Toronto; On-site; CAD 75,000 - 110,000; Full time

Job summary

Join a leading company as a Technical Marketing Manager focusing on construction software. This role involves creating compelling technical content, engaging with various stakeholders, and leading marketing initiatives to enhance audience engagement and product adoption. The ideal candidate will bring substantial industry experience and a strong background in marketing.

Qualifications

• 3+ years experience in marketing, preferably in construction.
• Expertise in AECO lifecycle and workflows.
• Proficient in video/multimedia software for technical content.

Responsibilities

• Lead technical storytelling for construction products.
• Source/create foundational marketing assets.
• Collaborate with cross-functional teams on global initiatives.

Skills

Technical Content Creation

Data-Driven Marketing

Storytelling

Presentation Skills

Education

3+ years in product or industry marketing

Familiarity with AECO lifecycle

Tools

Adobe Creative Cloud

Video and Multimedia Software

Job description

Job Requisition ID #

25WD88108

Position Overview

Autodesk is looking for a Technical Marketing Manager for its construction software portfolio to provide technical marketing assets, share industry insights, and help guide our product storytelling initiatives to ensure we speak to our customers in a grounded and credible way. Activities will include the creation of datasets, creative assets (video, images, infographics, etc.), enablement tools, use-case scenarios, technical presentations, marketing campaign assets, and more. You will also present and deliver technical materials in various ways, including virtual and in-person presentations.

As the Technical Marketing Manager, you will also interface with Customers, Sales, Channel Partners, Product/Product Line Managers, and Product/Audience Marketing Managers. You will be a go-to resource on the AECO Marketing team to serve as a subject matter expert for the construction industry and our products.

Responsibilities

• Lead Autodesk’s technical storytelling for construction products, producing customer-facing technical content using a variety of live, digital, and visual media
• Lead technical marketing for Autodesk Construction Cloud.
• Source or create foundational assets needed to support technical marketing activities, such as real-world data sets, sales presentations, and technical demonstrations
• Work with cross-functional teams, including audience and product marketing, industry strategy, product management, sales, and customer success, to contribute to marketing initiatives for global use
• Participate in the integrated marketing plan for the construction audience to drive audience awareness, preference, and adoption of our solutions globally
• Partner with sales, product marketing, growth marketing, and demand generation Teams on plans and campaigns that drive ACV.

Minimum Qualifications

• 3+ years of experience in a product or industry marketing role, with construction industry experience preferred
• Knowledge of the AECO lifecycle process, with deep subject matter expertise in the various construction workflows
• You have proficiency in video and multi-media software such as Camtasia, Adobe Creative cloud, Navattic, Wistia or comparable software to be able to self-produce technical content
• Proficiency Autodesk Construction Cloud products, and at least familiarity with additional Autodesk design and construction software such as Navisworks, ReCap Pro, Revit, Civil 3D and Forma.

Additional Skills and Experience

• You demonstrate initiative, accountability, and the ability to prioritize and manage multiple complex projects.
• You are data-driven marketer who uses data and analytics to measure and optimize marketing efforts and programs.
• You are a storyteller who translates feature speak into customer benefits and outcomes that resonate with employees, customers, partners, analysts, and media.
• Experience in a technical marketing, technical sales, consulting, or customer success role
• You are passionate about design, technology, and innovation across the AECO industry
• Your own industry experience uniquely qualifies you to converse with, challenge and inspire those that you work with
• You possess the ability to give a presentation vs. reading bullet points off a PowerPoint. The ability to inspire audiences with your enthusiasm and genuinely positive outlook on digital transformation·You excel at creating fresh, dynamic, and compelling technical content
• You are a storyteller; you look forward to sharing your work via web, social, virtual, and in-person channels
• You enjoy working with a diverse group of talented people who collaborate intensely in pursuit of common goals
• You are comfortable working in a distributed and virtual work environment
• You can imagine, initiate, and manage your projects from start to finish
• You embrace the fast-paced, competitive, and demanding world that your work will influence

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Learn More

About Autodesk
Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – our Culture Code is at the core of everything we do. Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.

When you’re an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us!

Salary transparency

Salary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, we also have a significant emphasis on discretionary annual cash bonuses, commissions for sales roles, stock or long-term incentive cash grants, and a comprehensive benefits package.

Diversity & Belonging
We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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