Technical Inside Sales Representative - Coatings & Construction

IMCD Group; Brampton; On-site; CAD 58,000 - 95,000; Full time

Benefits offered by this job

Learning and development

Job summary

IMCD Group is seeking a results-driven technical sales professional to grow a dedicated territory in Canada, focusing on coatings and construction applications. You will engage new and existing customers by phone, qualify leads, present the IMCD value proposition, and manage a robust pipeline using Salesforce.

You will contribute to meeting KPIs, maintain product knowledge through ongoing training, and collaborate with management to tailor strategic sales approaches while delivering exceptional

Qualifications

• Bachelor of Science degree is necessary.
• Polymer chemistry background and/or formulation knowledge in coatings or construction preferred.
• Must be proficient with computer systems and software.
• 0–3 years technical sales experience in coatings & construction preferred.

Responsibilities

• Maintain and grow the assigned sales territory, primarily by telephone.
• Meet or exceed KPIs including budget, call frequency and forecasting.
• Develop and maintain relationships with existing and prospect customers.
• Qualify leads and articulate the IMCD value proposition.
• Manage onboarding of new customers and transition of accounts.
• Keep product knowledge current through IMCD Academy sessions.
• Prioritize tasks to meet customer deadlines.
• Solve problems and determine root causes to implement corrective actions.
• Track opportunities in Salesforce and maintain a robust pipeline.
• Collaborate with directors to determine strategic sales approaches.

Skills

Consultative selling

Relationship building

Time management

Negotiation

Cold calling

Education

Bachelor of Science

Tools

Salesforce

Job description

IMCD Group, headquartered in Rotterdam, The Netherlands, is a leading global partner for the distribution and formulation of speciality chemicals and ingredients. IMCD is a strong, innovative business partner and solutions provider for producers of consumer, industrial and durable goods in multiple business sectors: Advanced Materials, Beauty & Personal Care, Coatings & Construction, Food & Nutrition, Home Care I&I (Industrial & Institutional), Industrial Solutions, Lubricants & Energy, and Pharmaceuticals.

In partnership with our suppliers, we offer a broad and deep product portfolio. With our over 80 application laboratories across 60 countries, we co-create formulations and offer solutions that allow our business partners to make products with a positive impact on the world of today and tomorrow. Our teams focus on providing commercial and operational excellence, using the best digital and logistics tools available to create a world of opportunity for our partners.

In 2025, with over 5,200 employees, IMCD realised revenues of EUR 4,779 million. IMCD N.V.’s shares are traded at Euronext Amsterdam (symbol: IMCD) and included in the Dutch ESG AEX index, as one of 25 companies within the AEX and AMX indices demonstrating best ESG practices.

Unleash a new element,Element [E]

IMCD has introduced a new, missing element to the chemical periodic table - Element [E]. For us, it stands for our Employees and their Entrepreneurial mindset, the driving force behind our success.

Job opening

• Maintain and grow assigned sales territory by proactively selling to existing and new customers, primarily by telephone.
• Meet or exceed sales key performance indicators (KPIs) including sales to budget, call frequency, variance reporting, forecasting and usage of SalesForce
• Develop and maintain relationships with assigned customers and prospect customers.
• Qualify leads from a variety of sources and clearly articulate the IMCD value proposition to new customers
• Contact and setup new customers with existing business transitioned from Principals or other distributors
• Maintain a working knowledge of products and applications through regular attendance of relevant IMCD Academy sessions and principal trainings.
• Actively seeks continuous improvement and self-development
• Prioritize and manage time effectively to meet internal & external customer expectations and deadlines.
• Effectively and creatively solve problems: assess the situation, have clear understanding of request to help obtain and determine root cause and assign corrective action.

Key Responsibilities

• Contact customers by telephone and apply consultative selling techniques to sell new products to new or existing customers.
• Address customer questions and inquiries such as product recommendations, providing technical help and redirecting sample and literature requests to appropriate internal contacts
• Apply negotiation techniques to pricing discussions with customers to optimize profitability
• Monitor and react to sales variances to minimize lost business.
• Track activities in SalesForce working opportunities, follow-up reports and customer summary reports. Maintain a robust pipeline of opportunities to ensure ongoing sales growth.
• Collaborate with Business Unit Director and Principal Managers to determine necessary strategic sales approaches.
• Research potential new customers (using web searches, government industry directories, trade shows, outside sales leads, etc…)
• Follow-up on external and internal leads from IMCD website or Principal website – If the account does not exist, yet.
• Cold-call prospect accounts
• Maintain and expand the company’s database of prospects.
• Overcome objections of prospective customers.
• Emphasize product/service features and benefits, quote prices, discuss credit terms, and prepare sales order forms and call reports.
• Create and deliver qualified opportunities to Account Managers where appropriate.
• Attend periodic sales training where applicable.
• Appropriately communicate brand identity and corporate position.

Administrative

• Take responsibility to ensure all requests are fulfilled with accuracy and efficiency
• Prioritize, communicate and effectively execute all RUSH requests from both internal & external customers
• Effectively respond to all requests by actively seeking, inquiring/asking appropriate questions of both internal & external customers to obtain necessary information
• Attend all pertinent training sessions, department meetings with active participation

Required Qualifications and Skills

• Bachelor of Science degree is necessary for this role
• Preference will be given to candidates with Polymer chemistry background and/or formulation knowledge in Coatings or Construction.
• Must be functionally competent on computer systems
• 0-3 years technical sales experience in the coatings & construction industry is preferred.

Skills

• Ability to sell a broad range of specialty chemicals into various applications.
• High degree of resourcefulness, flexibility, and adaptability.
• Must be highly organized, flexible, and have the ability to multi-task and prioritize
• Effective communication skills with individuals at all levels of the organization, both verbally and in writing.
• Strong customer service and troubleshooting skills.

Compensation

Salary Range: $58,000 to $95,000 per annum

IMCD Offer

• Learning, Training, and Development Opportunities
• A collaborative, innovative environment that encourages freedom to act and an entrepreneurial spirit

IMCD Canada welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.

This role is for an existing vacancy within our organization. Artificial intelligence is not used to screen, assess or select applicants for this vacancy.