Team Lead, Advertising Project Management

HelloKindred; Toronto; Hybrid; CAD 110,000 - 160,000; Full time

Job summary

HelloKindred is seeking a Team Lead for Advertising Project Management to guide a 6-12 person team across the US, Canada, and LATAM. The role focuses on performance, delivery quality, and client relationships in a fast-paced environment.

You will mentor Project Managers, drive efficient operations, and ensure consistent delivery standards across regions with a strong emphasis on onboarding and continuous improvement.

Qualifications

• Proven ability to lead large PM teams across multiple regions.
• Strong delivery management and risk mitigation skills.
• Excellent client communication and executive presence.

Responsibilities

• Lead a team of 6-12 Project Managers across US, Canada, and LATAM.
• Set performance expectations and provide regular feedback.
• Conduct weekly 1:1s with each PM to review status and productivity.
• Own and maintain team documentation, processes, and training materials.
• Manage capacity and ensure tracking across three regions.

Skills

Team leadership

Project management

Cross-regional coordination

Stakeholder management

Executive communication

Job description

Contract Duration: 12 months

Work Set Up: Hybrid (3 days per week on site at the client office)

Our client in the global professional services industry is looking for a Team Lead, Advertising Project Management (both online and offline ads), to lead a team of 6-12 Ads Packages Project Managers across the US, Canada, and LATAM, owning team performance, delivery quality, and client relationships across all three regions.

This role requires a confident leader with a strong executive voice, credibility to lead senior practitioners, presence to represent the team externally, and sound judgment to maintain program standards and resolve complex situations.

What you will do:

• Manage, mentor, and develop a team of 6-12 Project Managers across the US, Canada, and LATAM, including senior and highly experienced practitioners.
• Set clear performance expectations and deliver regular, actionable feedback.
• Conduct weekly 1:1s with each Project Manager covering package status, wellbeing, and productivity.
• Lead with conviction, bring a clear point of view, make decisions, and create clarity for the team.
• Support onboarding and coach new Project Managers through their first 90 days with structured guidance and hands‑on support.
• Own and maintain team documentation, including policies, processes, best practices, guides, and training materials.
• Maintain visibility across all active campaigns and workstreams within the portfolio.
• Manage team capacity, ensuring packages and projects are allocated and tracked across all three regions.
• Keep team capacity and delivery trackers current and accurate proactively.
• Monitor all P0 projects closely and maintain direct connection with the responsible Project Manager.
• Drive operational improvements that increase efficiency and scalability across North America, Canada, and LATAM.
• Connect regularly with clients across all three regions to align on team productivity, troubleshoot priority issues, and resolve risks before escalation.
• Lead senior leadership meetings with client stakeholders, owning agendas and outcomes.
• Serve as a confident and trusted senior point of contact for ongoing program health and high‑stakes escalations.
• Escalate critical situations to the Delivery Lead within the same business day and initiate a recovery plan.
• Surface team‑related performance, conflict, and risk issues proactively and handle them appropriately.
• Maintain an active pipeline of Project Manager candidates in partnership with the Delivery Lead.
• Lead candidate selection and interviews alongside the Delivery Lead when adding or replacing Project Managers.
• Ramp new hires through structured onboarding, including systems setup, Day 1 coordination, and augmented training.
• Ensure consistency in delivery standards and ways of working across North America, Canada, and LATAM.
• Identify effective practices in one market and systematically apply them across other regions.
• Coordinate team travel requirements, including preparing estimates and quotations for approval.
• Partner with regional leadership to support program expansion and strategic goals.

Manage 6+ direct reports, including team members who are more senior or experienced.

Own a quantified team target and maintain accountability for overall team performance.

Bring hands‑on experience with live events and experiential activations, including venues, vendors, run‑of‑show, and on‑site execution; strong exposure may be considered where direct experience is limited.

Understand the client's creator culture and ecosystem.

Operate comfortably in a fast‑paced, flat, and direct environment, making decisions with incomplete information rather than waiting for structure or direction.

Portuguese proficiency is a strong plus for LATAM coverage, but is not required.

Candidates must be legally authorized to live and work in the country where the position is based, without requiring employer sponsorship.

HelloKindred is committed to fair, transparent, and inclusive hiring practices. We assess candidates based on skills, experience, and role‑related requirements.

We appreciate your interest in this opportunity. While we review every application carefully, only candidates selected for an interview will be contacted.

HelloKindred is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, colour, religion, sex, gender identity or expression, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic under applicable law.