Strategic Creative Resource Manager

john st.; Toronto; On-site; CAD 80,000 - 95,000; Full time

Job summary

john st. is seeking a Creative Resource Manager to be the central hub of our creative department, ensuring projects are properly staffed and workloads balanced for optimal delivery.

You will analyze briefs, understand asset types, scope timelines, and collaborate with account services, production, and department heads to optimize utilization, productivity, and profitability while onboarding new full-time and freelance talent.

Qualifications

• 4+ years in creative resource management, traffic, or creative operations in an advertising agency.
• Strong understanding of the creative process and its impact on workflow.
• Experience with resource planning tools and AI-driven workflow efficiencies.
• Experience managing end-to-end freelance processes including budgeting and contracting.
• Collaborative, agile mindset with ability to champion both product and people.

Responsibilities

• Review briefs and match the right creative teams to projects.
• Lead regular status check-ins with account groups to track progress.
• Forecast resource capacity weekly, monthly, and quarterly.
• Analyze utilization vs. budgets to optimize profitability.
• Check in with copywriters, art directors, and designers on workloads.
• Onboard full-time and freelance creative hires.
• Source, contract, and onboard freelance talent.
• Maintain and improve resource management systems and data.

Skills

Creative resource management

Resource planning

Project management

Vendor relations

Team leadership

Communication

Job description

john st. is seeking a Creative Resource Manager to be the central hub of our creative department, ensuring projects are properly staffed and workloads balanced for optimal delivery.

You will analyze briefs, understand asset types, scope timelines, and collaborate with account services, production, and department heads to optimize utilization, productivity, and profitability while onboarding new full-time and freelance talent.