Specialist, Search

Cossette Inc.; Toronto; Hybrid; CAD 50,000 - 55,000; Full time

Benefits offered by this job

Hybrid work model

Flexible hours

Generous vacation (3 weeks + 1)

Agency social events

Open coworking spaces with amenities

Job summary

Cossette Media in Toronto, ON is seeking a dedicated Paid Search Specialist to help shape performance for our iconic client brands. You will partner with managers to develop and implement innovative search strategies and ensure campaigns align with client objectives.

The role requires 2+ years of paid search experience and mastery of Google Ads and Microsoft Ads, strong data analytics, and the ability to present clear reports. A hybrid work model and generous vacation await.

Qualifications

• 2+ years of paid search experience.
• Mastery of Google Ads, Google Ads Editor, Microsoft Ads, Microsoft Advertising Editor, Google Search Ads 360.
• Analytical skills to transform data into insights and actions.
• Attention to detail to ensure campaigns meet budget pacing and QA.
• Excellent written and verbal communication with clear reports.

Responsibilities

• Develop and implement innovative search strategies with your manager.
• Collaborate with internal and external stakeholders to meet client objectives.
• Execute campaign setup, trafficking, and QA according to Cossette Media best practices.
• Support management and optimization of search campaigns.
• Prepare concise results analyses and insights for business decisions.
• Mentor junior team members and ensure high-quality trafficking, maintenance, and pacing.
• Manage budgets, finances, and timelines.

Skills

Paid search

Google Ads

Microsoft Ads

Data analysis

Attention to detail

Communication

Teamwork

Google Drive

Skillshop certs

Tools

Google Ads Editor

Microsoft Advertising Editor

Search Ads 360

Job description

At Cossette Media, bright people shine their brightest. Because we get to work with iconic brands. On projects that always reflect our biggest strengths. And give us a chance to be in the spotlight, here and abroad. Plus, we’re surrounded by brilliant colleagues who ignite our passion daily. Working here is plugging into a collective energy like no other. And giving your skill set and talent a huge spark.

Transparency matters to us. For this role, you can expect a salary between $50,000-$55,000 annually, depending on experience. This is for a new vacancy.

responsibilities.

• Supporting your manager in the development and implementation of innovative search strategies
• Working closely with internal and external stakeholders to ensure client objectives are reached
• Execute campaign setup, trafficking, and QA with Cossette Media best practice
• Support the management and optimization of search campaigns
• Reporting including succinct and accurate results analysis, develop business insights, and package effectively
• Supporting junior team members and ensuring quality control in trafficking, maintenance, and pacing
• Budget, financial and time management

qualifcations.

• 2+ years of paid search experience
• Mastery of the main search platforms: Google Ads, Google Ads Editor, Microsoft Ads, Microsoft Advertising Editor, Google Search Ads 360
• Exceptional data analytical skills with the ability to interpret data and transform insights into strategic actions
• Keen attention to detail, catching and correcting errors before setting campaigns live and ensuring campaign budget pacing is always on track
• Excellent written and oral communication skills, with the ability to present clear and compelling reports and recommendations
• Ability to work independently and in a team, to take initiative and manage several projects simultaneously.
• Advanced understanding of Google Drive products: Google Sheets, Google Slides, Google Docs
• Required Skillshop certifications: Google Ads Search, AI-Powered Performance Ads, Search Ads 360

What’s in it for you:

We Value The ‘whole You’

• An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients

• Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions

• Generous Vacation starting at 3 weeks + 1 extra week over the holidays

• Agency summer days (exact policy differs per campus and agency)

• Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport

• Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)

• Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more!

We are obsessed with learning and being better humans

• In-house learning & development sessions and annual career and growth conversations’

• Access to internal network of opportunities across all agencies

• Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)

Check out our EDI report here to learn more about our work and commitment towards equity.

We invest in your health and wellness:

• Flexible benefits to support your individual lifestyle and life stage – with access to a personal wellness spending account you can use for a wide range of wellness expenses, including gym membership fees, pet care, education expenses, and much more!

• Comprehensive mental health support including access to a virtual mental health therapy clinic providing you with personalized therapist guided iCBT programs and live therapy, access to health clinicians 24/7, and a holistic array of other health and wellness resources to support you and your family.

• Dedicated play rooms for days you need to bring the kids and health and wellness rooms when you need a place to get grounded.

• A responsible sick & personal absence days policy designed so you don't have to worry the moment a personal obligation or emergency arises.

• Maternity leave top up program.

Expiry Date Notice: This job description expires on (10/28/ 2026)

We’re humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We’ll reach out directly to those we’d like to meet for an interview.

To ensure a fair and consistent evaluation for all candidates, our interviewers are supported by an AI tool that securely takes notes during the conversation

Creating meaningful work means embracing different perspectives. We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Not only are these provisions protected by provincial and federal law, embracing difference is what makes Cossette Media what it is—and we wouldn’t have it any other way. We pride ourselves on our inclusive and accessible workplace. If you need any accommodations during the interview process to make it work for you, let us know.

By joining Cossette Media, you become part of Plus Company, a unique partnership of forward-thinking creative agencies. As a network, we unabashedly believe anything is possible. Why? Because possibility is what powers the big dreams and limitless drive of an entrepreneur. And entrepreneurial agencies are what we’re made of. A whole network of them.

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