Specialist, Communications and Community Outr

CNIB; Calgary; Hybrid; CAD 65,000 - 90,000; Full time

Job summary

CNIB Calgary seeks a Specialist, Communications and Community Outreach to lead regional communications supporting programs for people with sight loss. You will craft plans, stories and campaigns to raise awareness and advocate for barrier-free access.

You'll collaborate with staff, clients and community partners, including Indigenous outreach efforts for Treaty No. 6, Treaty No. 7 and Métis Nation, producing accessible multimedia content for Owned and Shared media.

Qualifications

• Excellent written, verbal and interpersonal communication skills.
• A strong storyteller with exceptional editing skills.
• Detail-oriented with strong organizational skills.
• Proven ability to manage multi-faceted projects.
• Creative with an ability to develop and execute innovative ideas.
• Strong knowledge of social media engagement platforms and strategies
• Professional attitude, results oriented, self-directed, and flexible.
• Excellent diplomacy, leadership and conflict resolution skills
• Demonstrates initiative, with the ability to work both independently and as part of a team
• Strong computer skills, with proficiency in MS Office
• Working knowledge of design, video and audio editing software, including InDesign, Photoshop and Final Cut Pro
• Knowledge of CP Style is an asset

Responsibilities

• Develop, execute and implement regional communications plans in support of participant needs.
• Develop educational, marketing and communications opportunities, including Indigenous outreach strategies.
• Produce multimedia stories featuring participants, volunteers and partners in accessible formats for Owned and Shared media.
• Manage Earned Media, both proactive and reactive opportunities to support participants.

Skills

Written communication

Verbal communication

Interpersonal skills

Editing

Project management

Social media

MS Office

Graphic design

Video editing

CP Style knowledge

Education

Post-secondary education in communications/marketing/journalism

Tools

InDesign

Photoshop

Final Cut Pro

MS Office

Video editing

Audio editing

Job description

Position Title: Specialist, Communicationsand Community Outreach

Full time, Contract

Department:Public Education,Marketing and Communications

Reports To: VP, Marketing and Communications

Position Title: Specialist, Communicationsand Community Outreach

Full time, Contract

Department:Public Education,Marketing and Communications

Reports To: VP, Marketing and Communications

Scope & Summary of Primary Responsibilities

The Specialist, Communications and Community Outreach provides regional communications support and connects with community members who are blind, partially sighted, or Deafblind. Working alongside, staff and in conjunction with clients, the Specialist, Communications and Community Outreach is responsible for developing and implementing communications plans to support program delivery and powerful advocacy to help create a barrier-free society for people with sight loss. The Specialist, Communications and Community Outreach communicates effectively and efficiently with key stakeholders, leverages existing tools and methods, shares best practices, and creates customized communications materials to reach target audiences.

Key Responsibilities

• The Specialist, Communications and Community Outreach is responsible for the development, execution and implementation of regional communications plans in support of participant/client needs with innovative programs and powerful advocacy.
• Based on awareness of client needs, develops educational, marketing and communications opportunities. This would include Indigenous outreach strategies for Treaty No. 6, Treaty No. 7 and Métis Nation. To be done in support of the regional operating plan and communicates directly with people who are blind, partially sighted, or Deafblind to deliver innovative programs and powerful advocacy.
• Produce and share multimedia stories featuring participants/clients, volunteers, and partners in accessible formats for Owned Media (e.g., blogs, eblasts, videos, websites) and Shared Media(e.g., social media) This would be done to strategically promote CNIB programs and services across our region.
• Manages Earned Media, both proactive and reactive opportunities to support participant/clients.

QualificationsKnowledge and Skill Requirements(minimum required)

• Excellent written, verbal and interpersonal communication skills with experience writing for a variety of audiences.
• A strong storyteller with exceptional editing skills
• Detail-oriented with strong organizational skills
• Proven ability to manage multi-faceted projects.
• Creative with an ability to develop and execute innovative ideas.
• Strong knowledge of social media engagement platforms and strategies
• Professional attitude, results oriented, self-directed, and flexible.
• Excellent diplomacy, leadership and conflict resolution skills
• Demonstrates initiative, with the ability to work both independently and as part of a team
• Strong computer skills, with proficiency in MS Office
• Working knowledge of relevant design, video and audio editing software, including InDesign, Photoshop and Final Cut Pro
• Knowledge of CP Style is an asset

Experience and Education(minimum required)

• Post-secondary education in communications, marketing or journalism
• 5-7 years of experience working in communications

5. Work Conditions

• Hybrid work environment – Calgary office and home office

CNIB is committed to accommodating applicants with disabilities and will work with applicants requesting accommodations at any stage of the hiring process.