Social Media Manager

Regimen Lab; Toronto; On-site; CAD 50,000 - 75,000; Full time

Job summary

A Toronto-based skincare startup is seeking a Social Media Manager to enhance its brand online. You will create engaging content for platforms like TikTok and Instagram, manage community engagement, and track performance metrics while interacting closely with a creative team. If you're passionate about skincare and social media, this is a fantastic opportunity to impact a rapidly growing brand.

Qualifications

• At least 2 years experience in social media campaign management.
• Ability to tell stories using visual and written content.
• Comfortable with photography and design.

Responsibilities

• Create and manage content on social media platforms.
• Engage with online community and track performance metrics.
• Oversee marketing calendar to align social efforts with overall marketing.

Skills

Content creation

Community engagement

Influencer management

Photography

Graphic design

Communication

Job description

If you live and breathe TikTok, Instagram (and skincare) … keep reading

Regimen Lab is hiring a Social Media Manager to shape and expand our skincare brand. Our content is already seen by millions, and we’re looking for someone to take it even further. If you’re passionate about social media, content creation, and community engagement—this is your chance to make an impact on a rapidly growing brand.

About the Company :

Regimen Lab is a Toronto-based skincare startup making industry-leading skincare based on rigorous science and testing. We’ve grown rapidly since launching in 2020, driven by viral social content that educates consumers, and by strong recommendations from our customers. Regimen Lab embodies its founders’ collaborative spirit and expertise, putting our scientific DNA front and centre while keeping our brand accessible and fun.

What You’ll be Doing :

• Creating + Managing content on our social platforms (Instagram and TikTok) showcasing products, sharing our skincare research, and showing off our culture.
• Community Engagement : Interact with followers, respond to comments, and foster a positive online community.
• Managing influencer relationships and outreach.
• Track and analyze key performance metrics on social media platforms, working with our team to help us improve our efforts in real time.
• Oversee our marketing calendar, ensuring our social efforts are effectively tied to other forms of marketing.

What You’ll Need to be Successful :

• At least 2 years experience managing and executing social media campaigns for consumer-facing brands.
• You can tell a story with words and visuals.
• You are comfortable being in front of the camera, or giving light direction to those who are.
• You’re comfortable with photography, design, graphic, or even animation.
• You’re a strong communicator and have worked with a creative team.
• You must be into skincare and be able to speak to relevant brands, products, and trends.
• This is a primarily in-person role, with typically 4 days per week in office.

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Manufacturing

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